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Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.


More to explore:

Popular Consumer Behavior Courses and Certifications


  • H

    HEC Paris

    Leading Innovation With Creativity University Certificate

    Skills you'll gain: Innovation, Design Thinking, Active Listening, Organizational Structure, Creativity, Business Modeling, Talent Management, Creative Thinking, Self-Awareness, Consumer Behaviour, Creative Problem-Solving, User Research, Organizational Effectiveness, Intellectual Property, Organizational Leadership, Technology Strategies, Business Strategy, Leadership, Ideation, Emotional Intelligence

    University Certificate · 6 - 12 Months

  • U

    University of London

    Bachelor of Science in Business Administration

    Skills you'll gain: Process Design, Global Marketing, Consumer Behaviour, Statistical Analysis, Organizational Change, Process Mapping, Statistical Methods, Integrated Marketing Communications, Advertising, Innovation, Mergers & Acquisitions, Training and Development, Virtual Teams, Databases, Cost Accounting, International Finance, Research, Team Management, Economic Development, Cultural Diversity

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of North Texas

    Bachelor of Applied Arts and Sciences

    Skills you'll gain: Operations Management, Exploratory Data Analysis, Mediation, Model Evaluation, Change Management, Business Writing, Compensation and Benefits, Apache Hadoop, Consumer Behaviour, Organizational Change, Stakeholder Management, Event Management, Grammar, Social Media Strategy, Business Ethics, Sales Process, Diversity Awareness, Conflict Management, Research, Nutrition and Diet

    Earn a degree

    Degree · 1 - 4 Years

  • Status: Free Trial
    Free Trial
    C

    CVS Health

    Interacting with Customers

    Skills you'll gain: Greeting Customers, Cross Selling, Customer Service, Upselling, Conflict Management, Retail Store Operations, Transaction Processing, Customer Engagement, Professionalism, Product Demonstration, Company, Product, and Service Knowledge, Empathy, Verbal Communication Skills, Social Media, Active Listening, Communication, Non-Verbal Communication, Time Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    78 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Customer Value, Acquisition, and Retention

    Skills you'll gain: Customer Retention, Loyalty Programs, Brand Loyalty, Customer Relationship Management, Customer Insights, Marketing Analytics, Customer Acquisition Management, Marketing Effectiveness, Customer Engagement, Marketing Strategies, Return On Investment, Growth Strategies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Satisfaction Guaranteed: Develop Customer Loyalty Online

    Skills you'll gain: Loyalty Programs, Customer Retention, E-Commerce, Customer Relationship Management, Web Analytics, Digital Marketing, Product Improvement, Email Marketing, Marketing Analytics, Customer Insights, Portfolio Management, Generative AI Agents, Performance Metric

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5.9K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Customer Data Analytics for Marketers

    Skills you'll gain: Marketing Analytics, Probability & Statistics, Statistical Methods, Regression Analysis, Data-Driven Decision-Making, Data Ethics, Statistical Analysis, Marketing Effectiveness, Statistical Hypothesis Testing, Customer Insights, Customer Analysis, Correlation Analysis, Descriptive Statistics, Data Analysis, Analytics, Marketing Strategies, Exploratory Data Analysis, Statistical Visualization, Statistical Modeling

    4.9
    Rating, 4.9 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    UBITS

    Conecta de forma efectiva con los clientes de retail

    Skills you'll gain: Customer Complaint Resolution, Non-Verbal Communication, Oral Expression, Verbal Communication Skills, Customer experience improvement, Customer Service, Customer Inquiries, Service Improvement, Interpersonal Communications, Company, Product, and Service Knowledge, Communication

    4.6
    Rating, 4.6 out of 5 stars
    ·
    8 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Sustainable Consumption and Health

    Skills you'll gain: Sustainable Development, Sustainable Business, Nutrition and Diet, Social Determinants Of Health, Sustainability Standards, Environment, Health Assessment, Environmental Resource Management, Environmental Science, Public Health, Climate Change Mitigation, Systems Of Measurement, Problem Solving

    4.8
    Rating, 4.8 out of 5 stars
    ·
    18 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    G

    Google

    Build Customer Loyalty

    Skills you'll gain: Customer Analysis, User Feedback, Contextual Advertising

    5
    Rating, 5 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rutgers the State University of New Jersey

    Demand Analytics

    Skills you'll gain: Demand Planning, Customer Demand Planning, Regression Analysis, Data Collection, Supply Chain Planning, Statistical Analysis, Forecasting, Marketing Analytics, Predictive Analytics, Advanced Analytics, Trend Analysis, Predictive Modeling, Time Series Analysis and Forecasting, Data Preprocessing, Exploratory Data Analysis, Model Evaluation, Data Visualization, Data Visualization Software

    4.6
    Rating, 4.6 out of 5 stars
    ·
    296 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Qualitative Research

    Skills you'll gain: Focus Group, Qualitative Research, Surveys, Discussion Facilitation, Market Research, Research, Research Reports, Analysis, Recruitment, Research Methodologies, Interviewing Skills, Recruitment Strategies, Report Writing, Sample Size Determination

    4.7
    Rating, 4.7 out of 5 stars
    ·
    468 reviews

    Intermediate · Course · 1 - 4 Weeks

1…85868788

In summary, here are 10 of our most popular consumer behavior courses

  • Leading Innovation With Creativity University Certificate: HEC Paris
  • Bachelor of Science in Business Administration: University of London
  • Bachelor of Applied Arts and Sciences: University of North Texas
  • Interacting with Customers: CVS Health
  • Customer Value, Acquisition, and Retention: University of Maryland, College Park
  • Satisfaction Guaranteed: Develop Customer Loyalty Online: Google
  • Customer Data Analytics for Marketers: University of Colorado System
  • Conecta de forma efectiva con los clientes de retail: UBITS
  • Sustainable Consumption and Health: University of Michigan
  • Build Customer Loyalty : Google

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Digital Marketing (13)
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Plan (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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