• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • Status: Preview
    Preview
    H

    Hebrew University of Jerusalem

    Israel State and Society

    Skills you'll gain: Demography, Political Sciences, Social Sciences, Socioeconomics, International Relations, Sociology, Anthropology, Cultural Sensitivity, World History, Cultural Diversity, Governance, Economics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    381 reviews

    Beginner · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Introducción a las redes sociales. Sus objetivos y métricas.

    Skills you'll gain: Social Media Marketing, Social Media, Social Media Strategy, Digital Media Strategy, Marketing, Social Network Analysis, Global Marketing, Content Performance Analysis, Customer Engagement

    4.4
    Rating, 4.4 out of 5 stars
    ·
    2.6K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Teach English Now! Lesson Design and Assessment

    Skills you'll gain: Oral Expression, Design Elements And Principles, Design Strategies, English Language, Language Learning

    4.9
    Rating, 4.9 out of 5 stars
    ·
    5K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    E

    Erasmus University Rotterdam

    International Security Management

    Skills you'll gain: Security Management, Intelligence Collection and Analysis, International Relations, Public Safety and National Security, Safety and Security, Risk Management, Cybersecurity, Governance, Cultural Diversity, Economics, Policy, and Social Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.3K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Literacy Teaching and Learning: Aims, Approaches and Pedagogies

    Skills you'll gain: Teaching, Differentiated Instruction, Pedagogy, Instructional Strategies, Human Learning, Cultural Diversity, Research, Student-Centred Learning, Media and Communications, Curriculum Development

    4.5
    Rating, 4.5 out of 5 stars
    ·
    117 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    Sciences Po

    Politics and Economics of International Energy

    Skills you'll gain: Oil and Gas, Energy and Utilities, Climate Change Mitigation, International Relations, Environmental Issue, Electric Power Systems, Natural Resource Management, Environmental Policy, Economics, Political Sciences, Market Dynamics, Sustainable Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.9K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of London

    Citizenship and the Rule of Law

    Skills you'll gain: Law, Regulation, and Compliance, Business Ethics, Social Justice, Environmental Social And Corporate Governance (ESG), Legal Proceedings, International Relations, Legal Research, Political Sciences, Governance, Corporate Sustainability

    4.8
    Rating, 4.8 out of 5 stars
    ·
    535 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The Hong Kong University of Science and Technology

    Chinese Politics Part 1 – China and Political Science

    Skills you'll gain: Political Sciences, Public Policies, Policy Analysis, Social Sciences, International Relations, Socioeconomics, Economics, Economic Development, Governance, Culture

    4.8
    Rating, 4.8 out of 5 stars
    ·
    354 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    The University of Sydney

    Information & Digital Literacy for University Success

    Skills you'll gain: Critical Thinking, digital literacy, Information Management, Research, Productivity, Data Sharing, Reliability, Organizational Skills, Ethical Standards And Conduct, Identity and Access Management, Intellectual Property

    4.9
    Rating, 4.9 out of 5 stars
    ·
    4.7K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Case Western Reserve University

    Becoming a Sports Agent

    Skills you'll gain: Brand Management, Brand Marketing, Intellectual Property, Arbitration, Contract Negotiation, Client Services, Recruitment, Talent Recruitment, Insurance, Relationship Management, Financial Planning, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    153 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The University of North Carolina at Chapel Hill

    Introduction to Environmental Law and Policy

    Skills you'll gain: Environmental Laws, Environmental Policy, Environmental Regulations, Environment, Law, Regulation, and Compliance, Case Law, Pollution Prevention, Environment and Resource Management, Risk Control, Water Quality, Water Resource Management, Legal Research, Climate Change Mitigation, Case Studies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.2K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Understanding economic policymaking

    Skills you'll gain: Financial Policy, Public Policies, Economics, Economics, Policy, and Social Studies, Tax, International Finance, Policy Analysis, Crisis Management, Fiscal Management, Financial Systems, Supply And Demand, Financial Market

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1K reviews

    Beginner · Course · 1 - 3 Months

1…646566…441

In summary, here are 10 of our most popular social media marketing courses

  • Israel State and Society : Hebrew University of Jerusalem
  • Introducción a las redes sociales. Sus objetivos y métricas. : Tecnológico de Monterrey
  • Teach English Now! Lesson Design and Assessment: Arizona State University
  • International Security Management: Erasmus University Rotterdam
  • Literacy Teaching and Learning: Aims, Approaches and Pedagogies: University of Illinois Urbana-Champaign
  • Politics and Economics of International Energy: Sciences Po
  • Citizenship and the Rule of Law: University of London
  • Chinese Politics Part 1 – China and Political Science: The Hong Kong University of Science and Technology
  • Information & Digital Literacy for University Success: The University of Sydney
  • Becoming a Sports Agent: Case Western Reserve University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok