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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: New
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    R

    Real Madrid Graduate School Universidad Europea

    Estrategias e innovación en marketing deportivo

    Skills you'll gain: Brand Management, Customer Engagement, Event Planning, Marketing, Strategic Communication, Storytelling, Marketing Strategy and Techniques, E-Commerce, Sustainability Reporting, Global Marketing, Customer experience improvement, Augmented and Virtual Reality (AR/VR), Contract Management, Digital Marketing, Corporate Strategy, Virtual Teams, Influencing, Blockchain, Game Theory, Cross Platform Development

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Preview
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    C

    Coursera

    Creating Infographics with GenAI for Marketing

    Skills you'll gain: Infographics, Data Visualization, Target Audience, Data Storytelling, Design Elements And Principles, Technical Communication, Content Creation, Generative AI, Process Mapping, Communication, ChatGPT

    4.5
    Rating, 4.5 out of 5 stars
    Ā·
    24 reviews

    Intermediate Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
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    G

    Google

    Foundations: Data, Data, Everywhere

    Skills you'll gain: Data Ethics, Data Analysis, Analytics, Data-Driven Decision-Making, Google Sheets, Business Analytics, Spreadsheet Software, Analytical Skills, Tableau Software, Data Sharing, Data Collection, Data Cleansing, Data Processing, Data Visualization Software, Data Visualization, SQL

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    120K reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: New
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    I

    IBM

    Capstone Project: Digital Marketing and Growth Hacking

    Skills you'll gain: Digital Advertising, Paid media, Presentations, Social Media Campaigns, Advertising Campaigns, Digital Marketing, Web Analytics, Search Engine Optimization, Content Strategy, LinkedIn, Content Marketing, Social Media Marketing, Marketing Analytics, Target Audience, E-Commerce, Social Media Strategy, Smart Goals, Business Analysis, Market Analysis

    Advanced Ā· Course Ā· 1 - 3 Months

  • Status: Preview
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    U

    Universidades AnƔhuac

    Ciencia de Datos Aplicada al Marketing

    Skills you'll gain: Regression Analysis, Marketing Analytics, Data Mining, Data-Driven Decision-Making, Business Intelligence, Statistical Methods, Target Market, Customer Analysis, SPSS, Data Analysis, Statistical Analysis, Market Research, Consumer Behaviour, Microsoft Excel

    Beginner Ā· Course Ā· 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    PwC

    Data-driven Decision Making

    Skills you'll gain: Analytics, Business Analytics, Data Analysis, Data-Driven Decision-Making, Business Intelligence, Big Data, Data Visualization, Data Presentation, Statistical Programming, Microsoft Excel, Data Visualization Software, Data Collection, Case Studies

    4.6
    Rating, 4.6 out of 5 stars
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    6.2K reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
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    F

    Fundação Instituto de Administração

    Pesquisa de Mercado e EstratƩgia de Marketing

    Skills you'll gain: Quantitative Research, Qualitative Research, Marketing Analytics, Market Analysis, Market Research, Survey Creation, Exploratory Data Analysis, Marketing Strategies, Sampling (Statistics), Strategic Marketing, Marketing Management, Data Collection, Market Intelligence, Business Research, Forecasting, Strategic Decision-Making, Data Analysis, Predictive Modeling, Analysis, Marketing

    4.6
    Rating, 4.6 out of 5 stars
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    37 reviews

    Beginner Ā· Specialization Ā· 3 - 6 Months

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    W

    Whizlabs

    Microsoft Fabric: Monitor and Optimize an Analytics Solution

    Skills you'll gain: Azure Synapse Analytics, Performance Tuning, System Monitoring, Data Lakes, Transact-SQL, Data Analysis Expressions (DAX), Star Schema, Microsoft Azure, Real Time Data, Power BI, Data Warehousing, Analytics, Apache Spark, Data Modeling, SQL Server Integration Services (SSIS), PySpark, Data Pipelines, Data Transformation, Debugging

    Intermediate Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Y

    Yonsei University

    International Marketing & Cross Industry Growth Capstone Project

    Skills you'll gain: Peer Review, Innovation, Promotional Strategies, Marketing Management, Global Marketing, Marketing, Product Knowledge, Product Promotion, Company, Product, and Service Knowledge, Strategic Marketing, Competitive Analysis, Market Analysis, Benchmarking, Product Management, New Business Development, Brand Strategy, Growth Strategies, Case Studies, Branding

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    75 reviews

    Intermediate Ā· Course Ā· 1 - 3 Months

  • Status: Free Trial
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    W

    Whizlabs

    Power BI: Data Analytics and Data Preparation

    Skills you'll gain: Data Transformation, Power BI, Data-Driven Decision-Making, Data Integration, Data Cleansing, Data Wrangling, Extract, Transform, Load, Data Preprocessing, Data Modeling, Business Intelligence, Data Visualization Software, Data Quality, Data Analysis

    4.3
    Rating, 4.3 out of 5 stars
    Ā·
    7 reviews

    Intermediate Ā· Course Ā· 1 - 4 Weeks

  • Status: Preview
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    N

    Northeastern University

    Engaging in Improving Patient Experience Through Analytics

    Skills you'll gain: Decision Support Systems, Customer experience improvement, Resource Allocation, Health Informatics, Patient-centered Care, Stakeholder Analysis, Operational Analysis, Predictive Analytics, Business Analysis, Analytics, Data-Driven Decision-Making, Personalized Service, Process Development, Systems Integration, Innovation

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • C

    Coursera

    Introduction to Social Media Marketing with Visme

    Skills you'll gain: Instagram, Social Media Campaigns, Social Media Marketing, Marketing Budgets, Social Media Content, Social Media, Marketing Materials, Content Creation, Graphic and Visual Design Software, Marketing, Data Visualization

    4.6
    Rating, 4.6 out of 5 stars
    Ā·
    38 reviews

    Beginner Ā· Guided Project Ā· Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Estrategias e innovación en marketing deportivo:Ā Real Madrid Graduate School Universidad Europea
  • Creating Infographics with GenAI for Marketing:Ā Coursera
  • Foundations: Data, Data, Everywhere:Ā Google
  • Capstone Project: Digital Marketing and Growth Hacking:Ā IBM
  • Ciencia de Datos Aplicada al Marketing:Ā Universidades AnĆ”huac
  • Data-driven Decision Making:Ā PwC
  • Pesquisa de Mercado e EstratĆ©gia de Marketing:Ā Fundação Instituto de Administração
  • Microsoft Fabric: Monitor and Optimize an Analytics Solution:Ā Whizlabs
  • International Marketing & Cross Industry Growth Capstone Project :Ā Yonsei University
  • Power BI: Data Analytics and Data Preparation:Ā Whizlabs

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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