• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    S

    Simplilearn

    Agile Estimation Planning and Tracking Training

    Skills you'll gain: User Story, Project Estimation, Sprint Planning, Agile Project Management, Agile Methodology, Estimation, Stakeholder Communications, Backlogs, Agile Product Development, Stakeholder Engagement, Stakeholder Management, Project Controls, Project Planning, Prioritization, Project Management, Forecasting, Release Management, Continuous Monitoring, Persona Development

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Map Buyer Journey

    Skills you'll gain: Content Marketing, Content Strategy, Journey Mapping, Content Development and Management, Target Audience, Persona Development, Blogs, Content Performance Analysis, Marketing Strategies, Content Creation, Marketing Planning, Conversion Funnel Analysis, Content Management, Consumer Behaviour, Auditing, Media Buying, Web Analytics and SEO

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Model and Analyze Project Finance Viability

    Skills you'll gain: Project Finance, Financial Modeling, Risk Analysis, Excel Formulas, Microsoft Excel, Financial Forecasting, Financial Analysis, Risk Modeling, Project Risk Management, Data-Driven Decision-Making, Risk Management, Capital Budgeting, Return On Investment, Cash Flow Forecasting, Private Equity, Due Diligence, Feasibility Studies, Business Metrics, Equities, Cash Flows

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Automate Financial Analysis with AI Pipelines

    Skills you'll gain: Model Evaluation, Model Training, Forecasting, Financial Data, Financial Forecasting, Performance Metric, Financial Analysis, Credit Risk, AI Integrations, Applied Machine Learning, AI Workflows, Data Pipelines, Artificial Neural Networks, Automation

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Colorado Boulder

    Fractions for Primary Education with PhET Simulations

    Skills you'll gain: Education Software and Technology, Mathematics Education, Simulations, Arithmetic

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    U

    University of Colorado Boulder

    Basic Ideas in Computing Security

    Skills you'll gain: Cybersecurity, Vulnerability Management, Multi-Factor Authentication, Linux

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Flier (Flyer) Marketing Design & Copywriting To Get Clients

    Skills you'll gain: Promotional Materials, Marketing Materials, Marketing Collateral, Copywriting, Direct Marketing, Marketing Effectiveness, Promotional Strategies, Marketing Design, Product Promotion, Drive Engagement, Customer Acquisition Management, Target Audience, Graphic and Visual Design

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Amsterdam

    COVID UNCOVERED: Beleidsimpact op sociaal kwetsbare mensen

    Skills you'll gain: Health Equity, Social Determinants Of Health, Social Justice, Public Health, Health Disparities, Social Impact, Social and Human Services, Gerontology, Health Policy, Community and Social Work, Vulnerability, Disabilities, Epidemiology, Qualitative Research, Mental Health, Caregiving, Public Policies, Long Term Care, Policy Analysis, Developmental Disabilities

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    فهم مستخدم فيسبوك المعتدل

    Skills you'll gain: Facebook, Target Audience, Customer Insights, Customer Analysis, Social Media Analytics, Social Media, Social Media Marketing, Driving engagement, Social Media Management, Market Analysis, Consumer Behaviour, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Octave Programming: Analyze, Apply & Implement

    Skills you'll gain: Plot (Graphics), Scripting, Scientific Visualization, Graphing, Scripting Languages, Data Visualization Software, Code Reusability, Debugging, Matlab, Numerical Analysis, Mathematical Software, Applied Mathematics, Data Manipulation, Linear Algebra

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Analyze Demographics: Unlock Audience Insights

    Skills you'll gain: Web Analytics, Trend Analysis, Marketing Analytics, Digital Analysis, Customer Analysis, Data-Driven Marketing, Variance Analysis, Target Audience, Data Literacy, Demography, Statistical Reporting, Analysis, Data Analysis, Marketing Strategies, Descriptive Analytics, Strategic Marketing, Data Access

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    N

    Northeastern University

    Applied Natural Language Processing in Engineering Part 2

    Skills you'll gain: Recurrent Neural Networks (RNNs), Large Language Modeling, Natural Language Processing, Hugging Face, PyTorch (Machine Learning Library), Transfer Learning, Artificial Neural Networks, Machine Learning Methods, Generative Model Architectures, Data Preprocessing, Deep Learning, Markov Model, Model Optimization, Model Training

    Mixed · Course · 1 - 3 Months

1…406407408…414

In summary, here are 10 of our most popular market research courses

  • Agile Estimation Planning and Tracking Training: Simplilearn
  • Map Buyer Journey: Coursera
  • Model and Analyze Project Finance Viability: Coursera
  • Automate Financial Analysis with AI Pipelines: Coursera
  • Fractions for Primary Education with PhET Simulations: University of Colorado Boulder
  • Basic Ideas in Computing Security: University of Colorado Boulder
  • Flier (Flyer) Marketing Design & Copywriting To Get Clients: Alex Genadinik
  • COVID UNCOVERED: Beleidsimpact op sociaal kwetsbare mensen: University of Amsterdam
  • فهم مستخدم فيسبوك المعتدل: Coursera
  • Octave Programming: Analyze, Apply & Implement: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok