Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Google Cloud
Skills you'll gain: Generative AI, AI Personalization, Web Analytics and SEO, Web Content, Prompt Engineering, Google Cloud Platform, User Experience
Beginner · Course · 1 - 4 Weeks

University of Illinois at Urbana-Champaign
Skills you'll gain: Data Visualization, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Machine Learning Algorithms, Business Strategy, Risk Management, Revenue Recognition, Financial Auditing, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making
Credit offered
Graduate Certificate · 6 - 12 Months

Advanced · Course · 1 - 4 Weeks

University of North Texas
Skills you'll gain: Operations Management, Exploratory Data Analysis, Mediation, Model Evaluation, Change Management, Business Writing, Compensation and Benefits, Apache Hadoop, Consumer Behaviour, Organizational Change, Stakeholder Management, Event Management, Grammar, Social Media Strategy, Business Ethics, Sales Process, Diversity Awareness, Conflict Management, Research, Nutrition and Diet
Earn a degree
Degree · 1 - 4 Years

University of Leeds
Skills you'll gain: Data Ethics, Data Presentation, Regression Analysis, Data Storytelling, Statistical Hypothesis Testing, Exploratory Data Analysis, Bayesian Statistics, Statistical Machine Learning, Model Evaluation, Statistical Visualization, Classification And Regression Tree (CART), Network Analysis, Statistical Methods, Applied Machine Learning, Data Manipulation, Statistical Modeling, Linear Algebra, File I/O, Data Preprocessing, Object Oriented Programming (OOP)
Earn a degree
Degree · 1 - 4 Years

University of Huddersfield
Skills you'll gain: Integral Calculus, Matplotlib, Calculus, Differential Equations, Data Visualization Software, Python Programming, Data Analysis, Mathematical Modeling, Engineering Analysis, Applied Mathematics, Data Manipulation, Statistical Analysis, Data Structures, Computer Programming, Pandas (Python Package), Debugging, NumPy, Object Oriented Programming (OOP)
Earn a degree
Degree · 1 - 4 Years

University of Huddersfield
Skills you'll gain: Research Methodologies, Strategic Decision-Making, Negotiation, Intercultural Competence, Stakeholder Management, Organizational Leadership, Research Design, Research, Data Analysis, Self-Motivation, Business Management, Data Collection, Goal Setting, Leadership and Management, Team Leadership, Collaboration, Resilience, Leadership, Organizational Strategy, Business Modeling
Earn a degree
Degree · 1 - 4 Years