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Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.


More to explore:

Popular Consumer Behavior Courses and Certifications


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    Stanford University

    How Software Ate Finance

    Skills you'll gain: FinTech, Payment Systems, Financial Services, Capital Markets, Financial Trading, Asset Management, Mobile Banking, Consumer Lending, Blockchain, Banking, Financial Regulation, Investment Management, Digital Assets, Risk Management, Innovation

    4.7
    Rating, 4.7 out of 5 stars
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    166 reviews

    Mixed · Course · 1 - 3 Months

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    Goldman Sachs

    Fundamentals of Sales and Marketing, with Goldman Sachs 10,000 Women

    Skills you'll gain: Target Market, Sales Strategy, Marketing Planning, Marketing, Sales Process, Sales, Marketing Strategy and Techniques, Marketing Analytics, Digital Marketing, Brand Management, Market Opportunities, Market Research, Business Metrics, Customer Analysis

    4.6
    Rating, 4.6 out of 5 stars
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    1.3K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
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    U

    University of Pennsylvania

    Trademark Law

    Skills you'll gain: Intellectual Property, Brand Awareness, Legal Strategy, Brand Management, Asset Protection, Packaging and Labeling, Legal Risk, Marketing, Strategic Planning, Registration

    4.8
    Rating, 4.8 out of 5 stars
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    286 reviews

    Mixed · Course · 1 - 4 Weeks

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    U

    University of Illinois Urbana-Champaign

    Investments II: Lessons and Applications for Investors

    Skills you'll gain: Investments, Portfolio Management, Finance, Return On Investment, Behavioral Economics, Equities, Financial Market, Asset Management, Portfolio Risk, Performance Analysis, Income Tax, Decision Making, Benchmarking

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
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    881 reviews

    Intermediate · Course · 1 - 3 Months

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    A

    American Council on Exercise

    Pathway to Wellness: Mind, Movement & Nutrition

    Skills you'll gain: Nutrition Education, Nutrition and Diet, Mental Health, Nutrition Counseling, Mindfulness, Exercise Science, Mental Concentration, Community Health, Preventative Care, Health Education, Health Promotion, Health Technology, Injury Prevention, Stress Management, Clinical Nutrition, Behavioral Health, Pharmacology, Geriatrics, Personal Development, Behavior Management

    4.6
    Rating, 4.6 out of 5 stars
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    8 reviews

    Intermediate · Specialization · 3 - 6 Months

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    The University of Tokyo

    Words Spun Out of Images: Visual and Literary Culture in Nineteenth Century Japan

    Skills you'll gain: Photography, Art History, Aesthetics, Cultural Diversity, Storytelling

    4.8
    Rating, 4.8 out of 5 stars
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    768 reviews

    Beginner · Course · 1 - 4 Weeks

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    I

    Indian Institute for Human Settlements

    The Art and Science of Economic Policy

    Skills you'll gain: Economics, Policy, and Social Studies, Policy Development, Public Policies, Policy Analysis, Behavioral Economics, Political Sciences, Economics, Market Dynamics, Governance, Program Implementation, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
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    121 reviews

    Beginner · Course · 1 - 3 Months

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    EDUCBA

    Master Marketing Case Study: Analyze, Evaluate & Implement

    Skills you'll gain: Performance Analysis, Marketing Planning, Marketing Strategies, Strategic Marketing, Global Marketing, Plan Execution, Marketing Management, Market Analysis, Product Strategy, Case Studies, Marketing, Competitive Analysis, Brand Strategy, Program Implementation, Market Opportunities, Consumer Behaviour, Logistics, Business

    5
    Rating, 5 out of 5 stars
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    12 reviews

    Mixed · Course · 1 - 4 Weeks

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    U

    University of Illinois Urbana-Champaign

    Le marketing dans un monde numérique

    Skills you'll gain: Digital Transformation, Digital Marketing, Marketing, Marketing Strategies, Consumer Behaviour, Customer Engagement, Promotional Strategies, Product Development, Content Creation, Innovation, Business Strategies

    4.6
    Rating, 4.6 out of 5 stars
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    10 reviews

    Beginner · Course · 1 - 4 Weeks

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    U

    University of Illinois Urbana-Champaign

    The Theory of the Firm

    Skills you'll gain: Market Dynamics, Business Economics, Economics, Business Operations, Supply And Demand, Price Negotiation, Business Strategy, Market Analysis, Competitive Analysis, Consumer Behaviour, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
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    26 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    P

    Parsons School of Design, The New School

    Using Design to Generate Innovative Business Solutions

    Skills you'll gain: Design Thinking, Sustainable Business, Business Solutions, Business Modeling, Growth Strategies, Innovation, Design, Value Propositions, User Experience, Sales Process, Prototyping, Customer experience improvement, Consumer Behaviour

    4.7
    Rating, 4.7 out of 5 stars
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    12 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of London

    International Business Capstone

    Skills you'll gain: Financial Statements, Business Planning, Organizational Structure, Financial Analysis, Business Strategy, International Finance, Target Market, Market Research, Global Marketing, Operating Cost, Consumer Behaviour, Cost Accounting, Management Accounting, Market Analysis

    4.7
    Rating, 4.7 out of 5 stars
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    115 reviews

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular consumer behavior courses

  • How Software Ate Finance: Stanford University
  • Fundamentals of Sales and Marketing, with Goldman Sachs 10,000 Women: Goldman Sachs
  • Trademark Law: University of Pennsylvania
  • Investments II: Lessons and Applications for Investors: University of Illinois Urbana-Champaign
  • Pathway to Wellness: Mind, Movement & Nutrition: American Council on Exercise
  • Words Spun Out of Images: Visual and Literary Culture in Nineteenth Century Japan: The University of Tokyo
  • The Art and Science of Economic Policy: Indian Institute for Human Settlements
  • Master Marketing Case Study: Analyze, Evaluate & Implement: EDUCBA
  • Le marketing dans un monde numérique: University of Illinois Urbana-Champaign
  • The Theory of the Firm: University of Illinois Urbana-Champaign

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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