• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Configuring and Managing Security Operations in Azure

    Skills you'll gain: Vulnerability Scanning, Microsoft Azure, Vulnerability Assessments, Cloud Security, Continuous Monitoring, Key Management, System Monitoring, Security Controls, Security Information and Event Management (SIEM), Incident Response, Security Management, Hybrid Cloud Computing, Multi-Cloud, Incident Management, Automation

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    The Complete Strapi™ Course with Plugins and Deployment

    Skills you'll gain: Content Management Systems, Authentications, Role-Based Access Control (RBAC), Application Deployment, Authorization (Computing), Cloud Deployment, Web Components, Content Management, Restful API, Continuous Deployment, TypeScript, Application Programming Interface (API), Web Analytics and SEO, Query Languages, Web Applications, Business Logic, Web Development Tools, Package and Software Management, Node.JS, Software Architecture

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Learn Non-Scary Adobe After Effects: Timing & Expressions

    Skills you'll gain: Adobe After Effects, Animations, Motion Graphics, Musical Composition, Video Editing, Video Production, Timelines, Typography, Scripting, Performance Tuning

    Intermediate · Course · 1 - 3 Months

  • G

    Google Cloud

    Modernización de sitios web con IA generativa en GC

    Skills you'll gain: Generative AI, AI Personalization, Prompt Engineering, Web Content, User Experience, Web Analytics and SEO, Information Architecture, Google Cloud Platform

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    CSS Mastery: Responsive Design & Web Styling

    Skills you'll gain: Cascading Style Sheets (CSS), Responsive Web Design, HTML and CSS, LESS, UI Components, Web Design, Bootstrap (Front-End Framework), Web Design and Development, Front-End Web Development, User Interface (UI), Web Content Accessibility Guidelines, Typography, Web Components, Interactive Design, Animations, Web Development, Browser Compatibility, Maintainability, Web Analytics and SEO, Web Development Tools

    Beginner · Specialization · 3 - 6 Months

  • G

    Google Cloud

    Streaming Data to Bigtable

    Skills you'll gain: Dataflow, Google Cloud Platform, NoSQL, Cloud Storage, Data Pipelines, Data Integration, Data Storage Technologies, Data Processing, Big Data, Data Validation

    Beginner · Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Event Video & Social Media Experience Design in Canva

    Skills you'll gain: Canva (Software), Event Marketing, Event Management, Social Media Content, Promotional Strategies, Content Creation, Drive Engagement, Social Media Campaigns, Branding, Video Production, Storytelling, Promotional Materials, Animations, Timelines

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Consuming Customer Specific Datasets from Data Sharing Partners using BigQuery

    Skills you'll gain: Google Cloud Platform, Data Sharing, Big Data, Data Access, Cloud Computing, Cloud Security, Data Integration, Data Management, Data Visualization

    Beginner · Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Extracting Value from Dark Data: ULEADD

    Skills you'll gain: Exploratory Data Analysis, Decision Making, Unstructured Data, Data-Driven Decision-Making, Data Literacy, Data Management, Solution Design, Data Analysis, Needs Assessment, Requirements Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Elasticsearch: Build, Query & Optimize with ELK

    Skills you'll gain: Real Time Data, Kibana, Query Languages, Data Modeling, Distributed Computing, SQL, NoSQL, Scalability, JSON, Performance Tuning, Text Mining, System Configuration, Geospatial Information and Technology

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnQuest

    Data Science Foundations with No-Code Tools

    Skills you'll gain: Exploratory Data Analysis, Data Storytelling, Dashboard, Data Presentation, Data Analysis, Data Literacy, No-Code Development, Data Science, Predictive Modeling, Data Ethics, Data Capture, Data Modeling, Data Processing, Data Transformation, Data Integrity, Data Cleansing, Applied Machine Learning, Data Governance, Data Collection, Data Integration

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    GenAI for Compensation Analysis in Law Firms

    Skills you'll gain: Compensation Management, Compensation Analysis, Compensation Strategy, Compensation and Benefits, Legal Technology, People Analytics, Data-Driven Decision-Making, Benchmarking, Labor Compliance, Generative AI, Employee Retention, Analysis, Operational Efficiency

    Intermediate · Course · 1 - 4 Weeks

1…373374375…384

In summary, here are 10 of our most popular marketing analytics courses

  • Configuring and Managing Security Operations in Azure: Packt
  • The Complete Strapi™ Course with Plugins and Deployment: Packt
  • Learn Non-Scary Adobe After Effects: Timing & Expressions: Skillshare
  • Modernización de sitios web con IA generativa en GC: Google Cloud
  • CSS Mastery: Responsive Design & Web Styling: EDUCBA
  • Streaming Data to Bigtable: Google Cloud
  • Event Video & Social Media Experience Design in Canva: Coursera
  • Consuming Customer Specific Datasets from Data Sharing Partners using BigQuery: Google Cloud
  • Extracting Value from Dark Data: ULEADD: Arizona State University
  • Elasticsearch: Build, Query & Optimize with ELK: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok