Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

O.P. Jindal Global University
Skills you'll gain: Web Scraping, Research Design, Matplotlib, Data Ethics, Data Collection, Seaborn, Data Science, Data Visualization Software, Histogram, Pandas (Python Package), JSON, Data Analysis, Python Programming, Jupyter, Natural Language Processing, Data Structures, Data Preprocessing
Build toward a degree
Beginner · Course · 1 - 3 Months

Skills you'll gain: Model Evaluation, Supervised Learning, Data Preprocessing, Random Forest Algorithm, Applied Machine Learning, Decision Tree Learning, Feature Engineering, Machine Learning Algorithms, Classification Algorithms, Predictive Modeling, Data Analysis, Python Programming
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Google Gemini, Generative AI, Customer Relationship Management, Predictive Modeling, Artificial Intelligence and Machine Learning (AI/ML), SQL, Google Cloud Platform, Jupyter, Business Workflow Analysis, Big Data, Model Evaluation, Data Analysis Software
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Canva (Software), Logo Design, Branding, Brand Strategy, Style Guides, Typography, Brand Management, Creative Design, Marketing Design, Graphic Design, Color Theory, Graphic and Visual Design, Digital Design, Governance, Asset Management, Layout Design, Scalability
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Model Evaluation, Model Deployment, Data Preprocessing, Performance Tuning
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Adobe After Effects, Animations, Motion Graphics, Musical Composition, Video Editing, Video Production, Timelines, Typography, Scripting, Performance Tuning
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Dimensionality Reduction, R Programming, Time Series Analysis and Forecasting, Applied Machine Learning, Unsupervised Learning, Predictive Modeling, Machine Learning, Text Mining, Classification Algorithms, Artificial Neural Networks, Data Mining, Feature Engineering, Data Preprocessing, Model Evaluation, Exploratory Data Analysis
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Brainstorming, Diagram Design, Ideation, User Accounts, Data Import/Export, Data Visualization, Productivity Software, Account Management, Collaborative Software, Data Analysis
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Data Sharing, Customer Data Management, Data Integration, Big Data, Data Access, Business Intelligence, Google Cloud Platform, Data Visualization, Data Management, Cloud Computing
Beginner · Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Looker (Software), Data-Driven Decision-Making, Google Cloud Platform, Analytics, Data Presentation, Data Analysis, Big Data, Data Transformation, Data Manipulation, Business Analytics, Data Cleansing, Data Visualization Software, Data Processing, Data Warehousing, Data Storage, SQL
Beginner · Course · 1 - 3 Months

Skills you'll gain: OpenAI API, Prompt Engineering, Responsible AI, LLM Application, Image Analysis, Text Mining, Application Programming Interface (API), Generative AI, Artificial Intelligence, Natural Language Processing, Computer Vision, Development Environment
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Responsible AI, Data Analysis, Data Modeling, Model Evaluation, Artificial Intelligence, Data Visualization Software, Machine Learning, Technical Documentation
Intermediate · Course · 1 - 4 Weeks