Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Cloud Deployment, Cloud Development, Application Deployment, Microsoft Azure, JSON, Cloud Applications, Serverless Computing, Application Programming Interface (API), Cloud Computing, C# (Programming Language), Restful API, Web Services, Cloud Storage
Intermediate · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Data Import/Export, Extract, Transform, Load, Google Cloud Platform, Data Warehousing, Big Data, Database Design, Data Analysis
Beginner · Project · Less Than 2 Hours

University of Maryland, College Park
Skills you'll gain: Global Marketing, International Relations, International Finance, Cultural Sensitivity, Business Risk Management, Market Dynamics, Economics, Business Strategy, Political Sciences, Supply Chain Management, Market Analysis, Brand Management
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Salesforce Development, Salesforce, Systems Integration, Data Integration, Web Services, Integration Testing, Application Programming Interface (API), Software Design Patterns, Restful API, Complex Problem Solving, Business Solutions
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Google Sheets, Excel Formulas, Spreadsheet Software, Data Presentation, Dashboard, Real Time Data, Market Data, Data Visualization Software, Data Analysis, Financial Data
Intermediate · Guided Project · Less Than 2 Hours
Skills you'll gain: Generative AI Agents, HubSpot CRM, Customer Relationship Management (CRM) Software, Sales Development, Sales Process, Business Process Automation, Sales Management, Customer Relationship Management, Lead Generation, Workflow Management, Process Analysis, Sales Strategy, Sales, Automation, Data Entry, Operational Efficiency, Business Process Management, Data Management
Intermediate · Course · 1 - 4 Weeks
Skills you'll gain: AI Enablement, Business Leadership, Strategic Leadership, Data Ethics, Strategic Decision-Making, Responsible AI, Predictive Analytics, Business Strategy, Business Intelligence, Artificial Intelligence, Technical Communication, Culture Transformation, Risk Management, Ethical Standards And Conduct, Communication
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Event Marketing, Event Management, Social Media Content, Promotional Strategies, Content Creation, Social Media Marketing, Content Marketing, Drive Engagement, Branding, Video Production, Graphic Design, Storytelling
Beginner · Course · 1 - 4 Weeks

Ball State University
Skills you'll gain: Statistical Methods, Probability & Statistics, Statistical Modeling, Statistical Programming, Statistical Analysis, Probability Distribution, Statistical Inference, Bayesian Statistics, Data Science, Sampling (Statistics), Statistical Hypothesis Testing, R Programming, Dimensionality Reduction, Simulations, Statistical Visualization
Build toward a degree
Intermediate · Course · 1 - 3 Months

Sapienza University of Rome
Skills you'll gain: Financial Policy, Financial Systems, Microsoft Excel, Financial Data, Governmental Accounting, Corporate Finance, Financial Accounting, International Finance, Data Analysis, Economics, Fiscal Management, Policty Analysis, Research, and Development, Financial Management, Quantitative Research, Public Administration, Behavioral Economics, Balance Sheet, International Relations, Data Import/Export
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Financial Data, Financial Analysis, Analytics
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Tableau Software, Dashboard, Data Visualization Software, Data Visualization, R Programming, Alteryx, Statistical Programming, Data Presentation, Interactive Data Visualization, Data Cleansing, Data Storytelling, Data Structures, Statistical Analysis, Workflow Management, Data Analysis, Scatter Plots, Data Preprocessing, Data Manipulation, Data Processing, Data Transformation
Intermediate · Specialization · 3 - 6 Months