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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    California Institute of the Arts

    Graphic Design

    Skills you'll gain: Typography, Design Elements And Principles, Graphic Design, Graphic and Visual Design Software, Design, Logo Design, Digital Design, Graphic and Visual Design, Color Theory, Photo Editing, Adobe InDesign, Image Quality, Style Guides, Branding, Art History, Layout Design, Design Research, Visual Design, Design Strategies, Adobe Illustrator

    4.7
    Rating, 4.7 out of 5 stars
    ·
    22K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    BI Foundations with SQL, ETL and Data Warehousing

    Skills you'll gain: Data Warehousing, Extract, Transform, Load, Apache Airflow, Linux Commands, SQL, IBM Cognos Analytics, Data Pipelines, Apache Kafka, Bash (Scripting Language), Shell Script, Data Visualization, Dashboard, File Management, Star Schema, IBM DB2, Business Intelligence, Interactive Data Visualization, Relational Databases, Stored Procedure, Databases

    4.6
    Rating, 4.6 out of 5 stars
    ·
    24K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft 365 Essentials: Create, Collaborate, and Deliver

    Skills you'll gain: Content Performance Analysis, Multimedia, Microsoft PowerPoint, Microsoft Copilot, Microsoft Excel, Excel Formulas, Microsoft Word, Microsoft Outlook, Microsoft Teams, Presentations, Spreadsheet Software, Microsoft 365, Microsoft Office, Content Creation, Productivity Software, Collaborative Software, Generative AI, Data Analysis, Data Visualization, Business Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Amsterdam

    Introduction to Communication Science

    Skills you'll gain: Culture, Interpersonal Communications, Media and Communications, Research, Persuasive Communication, Qualitative Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.9K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free
    Free
    U

    Universitat Autònoma de Barcelona

    Gender empowerment strategies

    Skills you'll gain: Social Justice, Empowerment, Public Policies, Community Development, Diversity Awareness, Social Impact, Diversity Equity and Inclusion Initiatives, Education and Training, Policty Analysis, Research, and Development, Qualitative Research, Research Methodologies, Policy Analysis, Innovation, Student Support and Services, Adult Education, Collaboration, Student Engagement, Academic Advising, Case Studies, Training Programs

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Product Strategy and Roadmapping

    Skills you'll gain: Product Roadmaps, AI Product Strategy, Technology Roadmaps, Product Strategy, User Story, Agile Product Development, Stakeholder Management, Product Requirements, Functional Specification, Responsible AI, Innovation, Change Management, Market Research, Prioritization

    4.8
    Rating, 4.8 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    P

    Packt

    The User Experience Team of One

    Skills you'll gain: User Research, Usability Testing, Stakeholder Engagement, User Experience Design, User Experience, Experience Design, Persona (User Experience), Workflow Management, Human Centered Design, User Centered Design, UI/UX Strategy, Wireframing, Prototyping, Design Thinking, Cross-Functional Collaboration, Information Architecture, Storytelling

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Create a Customer Service Survey in Microsoft Forms

    Skills you'll gain: User Feedback, Employee Surveys, Customer Insights, Customer experience improvement, Microsoft 365, Market Research, User Research, Target Audience, Key Performance Indicators (KPIs), Data Analysis Software, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    31 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Harnessing AI for Business Impact

    Skills you'll gain: Large Language Modeling, AI Enablement, ChatGPT, LLM Application, Responsible AI, Generative AI, Organizational Strategy, OpenAI API, Strategic Leadership, Market Research, Trend Analysis, OpenAI, Business Strategy, Real Time Data, Governance, Data-Driven Decision-Making, Artificial Intelligence, Data Ethics, Team Management, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    352 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Meta

    Introduction to Social Media Marketing

    Skills you'll gain: Social Media Marketing, Social Media, Target Audience, Smart Goals, Social Media Strategy, Marketing, Key Performance Indicators (KPIs), Facebook, Customer Analysis, Marketing Strategies, Marketing Channel, Digital Media Strategy, Instagram, Digital Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    16K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    P

    Peking University

    真格—北大在线创业课堂

    Skills you'll gain: Business Modeling, Team Building, Entrepreneurship, Fundraising and Crowdsourcing, Marketing Strategies, Business Planning, Case Studies, Business Strategy, Peer Review, Business Management, Business Leadership, Innovation, Market Analysis, Market Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    180 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    O

    Olay

    Cosmetic Product Development

    Skills you'll gain: Product Development, Packaging and Labeling, Prototyping, New Product Development, Product Design, Customer Analysis, Production Process, Sustainable Design, Product Testing, Manufacturing Processes, Product Quality (QA/QC), Consumer Behaviour, Market Research, Innovation, Chemistry, Regulatory Compliance, Market Trend

    4.7
    Rating, 4.7 out of 5 stars
    ·
    70 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular market research courses

  • Graphic Design: California Institute of the Arts
  • BI Foundations with SQL, ETL and Data Warehousing: IBM
  • Microsoft 365 Essentials: Create, Collaborate, and Deliver: Microsoft
  • Introduction to Communication Science: University of Amsterdam
  • Gender empowerment strategies: Universitat Autònoma de Barcelona
  • Product Strategy and Roadmapping: Microsoft
  • The User Experience Team of One: Packt
  • Create a Customer Service Survey in Microsoft Forms: Coursera
  • Harnessing AI for Business Impact: Coursera
  • Introduction to Social Media Marketing: Meta

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Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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