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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Microsoft Azure - Data Factory

    Skills you'll gain: Data Integration, Data Pipelines, Data Lakes, Microsoft Azure, Azure Synapse Analytics, Performance Tuning, Data Processing, Data Migration, Data Transformation, Data Validation, Microsoft SQL Servers, Data Storage

    4.4
    Rating, 4.4 out of 5 stars
    ·
    17 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Codio

    Data Analysis in R with RStudio & Tidyverse

    Skills you'll gain: Descriptive Statistics, Statistical Hypothesis Testing, Correlation Analysis, Tidyverse (R Package), Data Analysis, Regression Analysis, Probability & Statistics, Statistical Methods, Data Import/Export, Statistical Analysis, R Programming, Data Wrangling, Data Manipulation

    4.3
    Rating, 4.3 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Pearson

    Hadoop and Spark Fundamentals

    Skills you'll gain: PySpark, Apache Hadoop, Apache Spark, Big Data, Apache Hive, Data Lakes, Analytics, Data Processing, Data Import/Export, Data Integration, Linux Commands, File Systems, Text Mining, Data Transformation, Data Management, Distributed Computing, Command-Line Interface, Relational Databases, Java, C++ (Programming Language)

    Intermediate · Specialization · 1 - 4 Weeks

  • G

    Google Cloud

    Building Demand Forecasting with BigQuery ML

    Skills you'll gain: Model Evaluation, Time Series Analysis and Forecasting, Forecasting, Google Cloud Platform, Predictive Analytics, Predictive Modeling, Big Data, Data Analysis, Data Analysis Software, Exploratory Data Analysis, Cloud Storage

    Beginner · Project · Less Than 2 Hours

  • Status: Preview
    Preview
    M

    Macquarie University

    전략적 경영으로 경쟁우위 선점하기

    Skills you'll gain: Business Strategy, Strategic Thinking, Growth Strategies, Competitive Analysis, Strategic Marketing, Value Propositions, Organizational Strategy, Customer Analysis, Business Planning, Market Analysis, Strategic Decision-Making, Market Opportunities, Innovation

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    A

    Amazon Web Services

    Amazon Connect Chat and Messaging Fundamentals

    Skills you'll gain: Amazon Web Services, Customer Communications Management, Customer experience strategy (CX), Integrated Marketing Communications, Cross-Channel Marketing, Service Level, Systems Integration, Security Controls

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Исследование и генерация данных для принятия бизн.-реш.

    Skills you'll gain: Sampling (Statistics), Statistical Analysis, Business Analytics, Statistics, Quantitative Research, Data Analysis, Data Visualization, Statistical Methods, Data-Driven Decision-Making, Microsoft Excel, Analytical Skills, Descriptive Statistics, Probability Distribution, Influencing

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Exploring Data Transformation with Google Cloud - 日本語版

    Skills you'll gain: Digital Transformation, Real Time Data, Data Governance, Google Cloud Platform, Data Warehousing, Data Management, Cloud Storage, Data Transformation, Big Data, Analytics, Data-Driven Decision-Making, Business Intelligence, Data Pipelines

    4.1
    Rating, 4.1 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    A

    Amazon Web Services

    Machine Learning Essentials for Business and Technical Decision Makers

    Skills you'll gain: Applied Machine Learning, Machine Learning, AI Enablement, MLOps (Machine Learning Operations), Technology Roadmaps, Data-Driven Decision-Making, Artificial Intelligence and Machine Learning (AI/ML), Business Analytics, Business Solutions, Organizational Strategy, AI Product Strategy, Organizational Change, Product Roadmaps, Feasibility Studies, System Requirements, Solution Design, Training Programs

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Easy Instagram Reels in Canva: Design & Post

    Skills you'll gain: Instagram, Canva (Software), Web Content Accessibility Guidelines, Social Media Content, Content Creation, Social Media Marketing, Productivity, Drive Engagement, Creative Design, Video Production, Animations, Design

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Washington

    머신 러닝 기초: 사례 연구 접근 방식

    Skills you'll gain: Model Evaluation, Regression Analysis, Applied Machine Learning, Machine Learning, Deep Learning, Jupyter, Supervised Learning, Predictive Analytics, Classification Algorithms, Image Analysis, Unsupervised Learning, Computer Vision, Text Mining, Natural Language Processing, Python Programming

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Using AI & ChatGPT for Content: Strategy & SEO

    Skills you'll gain: Content Strategy, Search Engine Optimization, Content Creation, Keyword Research, Digital Content, Content Marketing, Social Media Content, Target Audience, ChatGPT, Web Analytics and SEO, Video Production, Prompt Engineering, Workflow Management

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Microsoft Azure - Data Factory: EDUCBA
  • Data Analysis in R with RStudio & Tidyverse: Codio
  • Hadoop and Spark Fundamentals: Pearson
  • Building Demand Forecasting with BigQuery ML: Google Cloud
  • 전략적 경영으로 경쟁우위 선점하기: Macquarie University
  • Amazon Connect Chat and Messaging Fundamentals: Amazon Web Services
  • Исследование и генерация данных для принятия бизн.-реш.: University of Illinois Urbana-Champaign
  • Exploring Data Transformation with Google Cloud - 日本語版: Google Cloud
  • Machine Learning Essentials for Business and Technical Decision Makers: Amazon Web Services
  • Easy Instagram Reels in Canva: Design & Post: Skillshare

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Analytics (13)
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Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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