• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Content Marketing

Content Marketing Courses

Content marketing courses can help you learn SEO strategies, audience engagement techniques, content creation, and analytics. You can build skills in crafting compelling narratives, optimizing content for search engines, and measuring campaign effectiveness. Many courses introduce tools like Google Analytics, HubSpot, and social media management platforms, showing how these resources can enhance your content strategy and track performance.


Popular Content Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of London

    Statistics for International Business

    Skills you'll gain: Sampling (Statistics), Descriptive Statistics, Data Presentation, Statistics, Estimation, Probability, Data-Driven Decision-Making, Probability & Statistics, Statistical Inference, Statistical Hypothesis Testing, Probability Distribution, Data Visualization, Data Analysis, Histogram, Graphing

    3.8
    Rating, 3.8 out of 5 stars
    Ā·
    314 reviews

    Mixed Ā· Course Ā· 1 - 4 Weeks

  • C

    Coursera

    Crear un panel de inspiración para su marca con Canva

    Skills you'll gain: Canva (Software), Design, Creative Design, Branding, Graphic and Visual Design, Social Media Content, Graphic Design, Brand Strategy, Marketing Collateral, Brand Management, Marketing Communications

    Beginner Ā· Guided Project Ā· Less Than 2 Hours

  • Status: Preview
    Preview
    T

    Tecnológico de Monterrey

    Estrategias de Emprendimiento

    Skills you'll gain: Supplier Management, Business Planning, Entrepreneurship, Business Strategies, Growth Strategies, Business Development, Business Strategy, Business Modeling, Business Valuation, Market Opportunities, Financial Analysis, Strategic Marketing, Market Analysis, Presentations, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    83 reviews

    Beginner Ā· Course Ā· 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Improving Customer Retention

    Skills you'll gain: Customer Retention, Loyalty Programs, Customer Relationship Management, Brand Loyalty, Customer experience improvement, Customer Engagement, Customer Service, Consumer Behaviour, User Feedback, Customer Analysis, Marketing Strategies, Service Improvement, Personalized Service

    4.6
    Rating, 4.6 out of 5 stars
    Ā·
    68 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Professional Selling: Step 2 - Prepare Like a High-Performer

    Skills you'll gain: Sales Prospecting, Prospecting and Qualification, Cold Calling, Customer Relationship Building, Needs Assessment, Sales Process, Sales Pipelines, Sales Strategy, Verbal Communication Skills, Lead Generation, Communication, Relationship Management, Customer Engagement, Value Propositions

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    25 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Preview
    Preview
    J

    Johns Hopkins University

    Excellence in Online Teaching

    Skills you'll gain: Web Content Accessibility Guidelines, Education Software and Technology, Educational Materials, Learning Management Systems, Digital pedagogy, Community Development, Adult Education, Instructional Design, Motivational Skills, Relationship Building, Technology Strategies, Professional Development, Collaboration, Cultural Responsiveness, Constructive Feedback, Communication

    4.4
    Rating, 4.4 out of 5 stars
    Ā·
    63 reviews

    Beginner Ā· Course Ā· 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Rutgers the State University of New Jersey

    Quality Improvement in Healthcare Organizations

    Skills you'll gain: Quality Improvement, Continuous Quality Improvement (CQI), Quality Assurance, Value-Based Care, Healthcare Project Management, Data Quality, Spreadsheet Software, Patient-centered Care, Data Analysis Software

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    200 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Q

    Queen Mary University of London

    Analysis and Interpretation of Data

    Skills you'll gain: Analytics, Data Analysis, Statistical Analysis, Correlation Analysis, Quantitative Research, Regression Analysis, Marketing Analytics, Data Quality, Probability & Statistics, Statistical Methods, Digital Marketing, Exploratory Data Analysis, Logistic Regression, Market Research, Data Preprocessing, Return On Investment

    4.6
    Rating, 4.6 out of 5 stars
    Ā·
    15 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • C

    Coursera

    CrƩer une prƩsentation de marchƩ cible avec Canva

    Skills you'll gain: Presentations, Customer Analysis, Target Market, Marketing Materials, Target Audience, Market Analysis, Marketing, Design

    Beginner Ā· Guided Project Ā· Less Than 2 Hours

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica de Chile

    English for Interactions in the Workplace Intermediate Level

    Skills you'll gain: English Language, Language Competency, Vocabulary, Business Correspondence, Grammar, Sales Strategy, Business Communication, Oral Expression, Business Writing, Storytelling, Communication Strategies

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    325 reviews

    Intermediate Ā· Course Ā· 1 - 3 Months

  • Status: Preview
    Preview
    T

    The Hong Kong University of Science and Technology

    China’s Economic Transformation Part 1: Economic Reform and Growth in China

    Skills you'll gain: International Relations, Economic Development, International Finance, World History, Fiscal Management, Economics, Financial Systems, Global Marketing, Economics, Policy, and Social Studies, Governance, Banking, Growth Strategies

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    203 reviews

    Beginner Ā· Course Ā· 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    Liberty Mutual Insurance

    Liberty Mutual Insurance Sales Agent

    Skills you'll gain: Insurance, Insurance Policies, Closing (Sales), Insurance Sales, Overcoming Objections, Sales Prospecting, Productivity, Prospecting and Qualification, Verbal Communication Skills, Workers Compensation, Storytelling, Risk Management, Customer Relationship Building, Customer Retention, Sales Presentation, Communication, Consultative Selling, Underwriting, Commercial Laws, Product Knowledge

    4.5
    Rating, 4.5 out of 5 stars
    Ā·
    59 reviews

    Beginner Ā· Professional Certificate Ā· 3 - 6 Months

Searches related to content marketing

content marketing mastery
content marketing using generative ai
multichannel content marketing
the strategy of content marketing
search engine optimization and content marketing
advanced content marketing strategies and tactics
chatgpt for business & marketing content
master ai for digital marketing & content creation
1…140141142…318

In summary, here are 10 of our most popular content marketing courses

  • Statistics for International Business:Ā University of London
  • Crear un panel de inspiración para su marca con Canva:Ā Coursera
  • Estrategias de Emprendimiento:Ā Tecnológico de Monterrey
  • Improving Customer Retention:Ā Coursera
  • Professional Selling: Step 2 - Prepare Like a High-Performer:Ā Kennesaw State University
  • Excellence in Online Teaching:Ā Johns Hopkins University
  • Quality Improvement in Healthcare Organizations:Ā Rutgers the State University of New Jersey
  • Analysis and Interpretation of Data:Ā Queen Mary University of London
  • CrĆ©er une prĆ©sentation de marchĆ© cible avec Canva:Ā Coursera
  • English for Interactions in the Workplace Intermediate Level:Ā Pontificia Universidad Católica de Chile

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrackĀ® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
Ā© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok