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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Retail Digital Supply Chain

    Skills you'll gain: Digital Transformation, Supply Chain Management, E-Commerce, Supply Chain, Analytics, Business Analytics, Business Technologies, Advanced Analytics, Descriptive Analytics, Customer Demand Planning, Customer experience strategy (CX), Predictive Analytics, Data-Driven Decision-Making

    4.5
    Rating, 4.5 out of 5 stars
    ·
    124 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Hadoop Projects: Analyze Big Data with Hive & Pig

    Skills you'll gain: Apache Hadoop, Apache Hive, Big Data, Data Warehousing, Data Integration, Data Processing, Enterprise Application Management, Performance Tuning, Data Manipulation, Data Analysis, Distributed Computing, Data Import/Export, SQL, Data Transformation

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    I

    IE Business School

    Foundations of Strategy

    Skills you'll gain: Competitive Analysis, Business Strategy, Economics, Market Dynamics, Business Economics, Strategic Thinking, Market Analysis, Strategic Planning, Strategic Marketing, Resource Management, Business Process

    4.8
    Rating, 4.8 out of 5 stars
    ·
    205 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Introduction to Market Research

    Skills you'll gain: Market Research, Analytical Skills, Data Collection, Data-Driven Decision-Making, Market Analysis, Marketing, Business Research, Quantitative Research, Data Analysis, Customer Insights, Market Trend, Consumer Behaviour, Trend Analysis, Competitive Analysis, Strategic Decision-Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    45 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    SkillUp

    Artificial Intelligence for Healthcare

    Skills you'll gain: Artificial Intelligence, AI Enablement, Jupyter, Healthcare Ethics, Health Informatics, Healthcare Industry Knowledge, LLM Application, Machine Learning, Deep Learning, Machine Learning Software, MLOps (Machine Learning Operations), Statistical Machine Learning, AI Product Strategy, Model Evaluation, Convolutional Neural Networks, Data Preprocessing, Predictive Modeling, Data-Driven Decision-Making, Data Processing, Data Analysis

    Intermediate · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of London

    Machine Learning for All

    Skills you'll gain: Data Preprocessing, Machine Learning, Artificial Intelligence, Model Evaluation, Data Analysis, Image Analysis, Data Collection, Classification Algorithms

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.5K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Business Statistics and Analysis Capstone

    Skills you'll gain: Business Analytics, Statistical Methods, Statistical Analysis, Data Analysis, Data Presentation, Statistical Reporting, Analytical Skills, Technical Communication, Predictive Analytics, Exploratory Data Analysis, Regression Analysis, Microsoft Excel

    4.7
    Rating, 4.7 out of 5 stars
    ·
    439 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    DeepLearning.AI

    Natural Language Processing in TensorFlow

    Skills you'll gain: Tensorflow, Recurrent Neural Networks (RNNs), Natural Language Processing, Embeddings, Generative AI, Artificial Neural Networks, Text Mining, Applied Machine Learning, Data Preprocessing, Machine Learning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    6.5K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Wharton Business Foundations Capstone

    Skills you'll gain: Peer Review, Project Design, Business, Analysis, Business Planning, Marketing Strategy and Techniques, Marketing, Business Analysis, Competitive Analysis, Strategic Thinking, Constructive Feedback, Business Strategy, Accounting, Report Writing, Finance, Financial Accounting

    4.6
    Rating, 4.6 out of 5 stars
    ·
    406 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    D

    DeepLearning.AI

    الذكاء الاصطناعي للجميع

    Skills you'll gain: Artificial Intelligence, AI Product Strategy, Artificial Neural Networks, Deep Learning, Business Analytics, Responsible AI, Data Ethics, Machine Learning, Digital Transformation, Data Science

    4.8
    Rating, 4.8 out of 5 stars
    ·
    961 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Business Intelligence (BI) Essentials

    Skills you'll gain: Business Intelligence, Data-Driven Decision-Making, Data Mining, Business Analytics, Data Analysis, Statistical Visualization, Data Management, Data Collection, Data Visualization, Data Warehousing, Data Wrangling, Extract, Transform, Load, Data Visualization Software, Data Transformation, Key Performance Indicators (KPIs)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    397 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Create Animated Social Media Posts using Canva

    Skills you'll gain: Canva (Software), Graphic and Visual Design, Graphic Design, Graphics Software, Graphical Tools, Animations, Content Creation, Social Media, Collaborative Software, Marketing

    4.4
    Rating, 4.4 out of 5 stars
    ·
    178 reviews

    Intermediate · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Retail Digital Supply Chain: University of Pennsylvania
  • Hadoop Projects: Analyze Big Data with Hive & Pig: EDUCBA
  • Foundations of Strategy: IE Business School
  • Introduction to Market Research: Coursera
  • Artificial Intelligence for Healthcare: SkillUp
  • Machine Learning for All: University of London
  • Business Statistics and Analysis Capstone: Rice University
  • Natural Language Processing in TensorFlow: DeepLearning.AI
  • Wharton Business Foundations Capstone: University of Pennsylvania
  • الذكاء الاصطناعي للجميع: DeepLearning.AI

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Digital Marketing (13)
Marketing Analytics (11)
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Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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