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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: New
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    EDUCBA

    Retail Management Mastery: Strategy, Analysis & Success

    Skills you'll gain: Retail Management, Retail Store Operations, Merchandising, Revenue Management, Customer Analysis, Market Intelligence, Business Strategies, Competitive Analysis, Business Management, Organizational Strategy, Consumer Behaviour, Inventory Management System, Market Analysis, Case Studies, Market Share, Strategic Decision-Making, Sustainable Business, Intellectual Property, Financial Analysis, Geographic Information Systems

    5
    Rating, 5 out of 5 stars
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    17 reviews

    Beginner · Specialization · 1 - 3 Months

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    D

    DeepLearning.AI

    AI For Everyone (すべての人のためのAIリテラシー講座)

    Skills you'll gain: AI Product Strategy, Artificial Intelligence, Artificial Neural Networks, Digital Transformation, Deep Learning, Technical Management, Machine Learning, Responsible AI, Data Ethics, Data Science

    4.8
    Rating, 4.8 out of 5 stars
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    301 reviews

    Beginner · Course · 1 - 3 Months

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    Coursera

    Commercial Awareness

    Skills you'll gain: Strategic Decision-Making, Business Acumen, Competitive Analysis, Sales Strategy, Strategic Thinking, Business Strategy, Market Trend, Market Analysis, Business Marketing, Sales, Financial Acumen, Leadership, Business, Business Management, Financial Analysis, Marketing Strategies, Marketing, Business Metrics, Market Dynamics, Consumer Behaviour

    4.5
    Rating, 4.5 out of 5 stars
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    16 reviews

    Beginner · Course · 1 - 4 Weeks

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    Tecnológico de Monterrey

    Fundamentals of entrepreneurship in the family business

    Skills you'll gain: Value Propositions, Entrepreneurship, Ideation, New Product Development, Business Modeling, Sales Presentations, Innovation, New Business Development, Business Planning, Presentations, Strategic Thinking, Business Strategies, Competitive Analysis, Market Research

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
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    U

    Universidad Nacional Autónoma de México

    Introducción a la estrategia

    Skills you'll gain: Organizational Strategy, Governance, Stakeholder Analysis, Corporate Strategy, Business Planning, Business Strategy, Organizational Structure, Strategic Thinking, Business Administration, Environmental Social And Corporate Governance (ESG), Strategic Decision-Making, Competitive Analysis, Entrepreneurship, New Business Development, Market Analysis, Analysis

    4.8
    Rating, 4.8 out of 5 stars
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    546 reviews

    Mixed · Course · 1 - 3 Months

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    N

    National Taiwan University

    行銷典範轉移: 變動中的消費世界 (Marketing in a changing world)

    Skills you'll gain: Brand Management, Marketing, Customer Relationship Management, Marketing Strategies, Consumer Behaviour, Brand Strategy, Market Dynamics, Customer Engagement, Target Market, Customer Insights, Customer Data Management, Market Analysis, Marketing Analytics, Digital Marketing

    4.8
    Rating, 4.8 out of 5 stars
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    127 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
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    G

    Google

    Create a High-Performing Team

    Skills you'll gain: People Management, Team Leadership, Team Management, Team Performance Management, Leadership and Management, Organizational Leadership, People Development, Professional Development, Relationship Management, Leadership, Culture Transformation, Relationship Building, Collaboration, Communication Strategies, Willingness To Learn, Lifelong Learning, AI Enablement, Constructive Feedback

    4.8
    Rating, 4.8 out of 5 stars
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    208 reviews

    Beginner · Course · 1 - 4 Weeks

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    U

    Università di Napoli Federico II

    Understanding Political Concepts

    Skills you'll gain: Political Sciences, Policy Analysis, Critical Thinking, Research, Social Sciences, Systems Thinking, Governance, Sociology, Interactive Learning, Research Methodologies

    4.9
    Rating, 4.9 out of 5 stars
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    30 reviews

    Beginner · Course · 1 - 4 Weeks

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    The University of North Carolina at Chapel Hill

    Reasoning Across the Disciplines

    Skills you'll gain: Chemistry, Social Sciences, Legal Research, Case Law, World History, Liberal Arts, Psychology, Case Studies, Research

    4.4
    Rating, 4.4 out of 5 stars
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    72 reviews

    Beginner · Course · 1 - 3 Months

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    G

    Georgia Institute of Technology

    Material Behavior

    Skills you'll gain: Materials science, Chemistry, Structural Analysis, Mechanical Engineering, Chemical Engineering, Physical Science, Semiconductors

    4.8
    Rating, 4.8 out of 5 stars
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    1.3K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
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    U

    University of Toronto

    GIS Data Acquisition and Map Design

    Skills you'll gain: Geographic Information Systems, Geospatial Mapping, Data Mapping, Spatial Data Analysis, Data Visualization, Metadata Management, Quantitative Research, Spatial Analysis, Typography, Data Manipulation, Data Modeling, Design Elements And Principles, Data Import/Export

    4.9
    Rating, 4.9 out of 5 stars
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    719 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Introduction to Generative AI in Legal

    Skills you'll gain: Legal Technology, Data Ethics, Responsible AI, Legal Strategy, Legal Research, Generative AI, Legal Risk, Case Law, Law, Regulation, and Compliance, Artificial Intelligence, Legal Writing, Data-Driven Decision-Making, Forecasting, Automation, Client Services

    4.5
    Rating, 4.5 out of 5 stars
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    24 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Retail Management Mastery: Strategy, Analysis & Success: EDUCBA
  • AI For Everyone (すべての人のためのAIリテラシー講座): DeepLearning.AI
  • Commercial Awareness: Coursera
  • Fundamentals of entrepreneurship in the family business: Tecnológico de Monterrey
  • Introducción a la estrategia: Universidad Nacional Autónoma de México
  • 行銷典範轉移: 變動中的消費世界 (Marketing in a changing world): National Taiwan University
  • Create a High-Performing Team: Google
  • Understanding Political Concepts: Università di Napoli Federico II
  • Reasoning Across the Disciplines: The University of North Carolina at Chapel Hill
  • Material Behavior: Georgia Institute of Technology

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