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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    D

    DeepLearning.AI

    AI for Medicine

    Skills you'll gain: Model Evaluation, Deep Learning, Statistical Analysis, Clinical Trials, Data Preprocessing, Risk Modeling, Treatment Planning, Data Analysis, Convolutional Neural Networks, Decision Tree Learning, Predictive Modeling, Feature Engineering, Patient Treatment, Image Analysis, Statistical Machine Learning, Applied Machine Learning, AI Personalization, Diagnostic Radiology, Machine Learning, Random Forest Algorithm

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.4K reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    ¿Cómo funcionan las marcas?

    Skills you'll gain: Brand Management, Branding, Brand Strategy, Brand Awareness, Brand Loyalty, Marketing Management, Consumer Behaviour, Internal Communications, Performance Measurement, Target Audience, Market Analysis

    4.9
    Rating, 4.9 out of 5 stars
    ·
    157 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnQuest

    Transforming Sales Impact for Sustainable Growth

    Skills you'll gain: Account Strategy, Account Management, Return On Investment, Sales Management, Sales Strategy, Risk Management, Loyalty Programs, Customer Advocacy, Sales, Digital Transformation, Business Metrics, Business Priorities, Brand Loyalty, Business Transformation, Innovation, Customer Retention, Business Leadership, Telecommuting, Virtual Teams, Relationship Management

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Java Programming: Solving Problems with Software

    Skills you'll gain: Debugging, Java, Algorithms, Java Programming, Program Development, Programming Principles, Statistical Analysis, Software Design, Computer Programming, Data Import/Export, Integrated Development Environments, File I/O, Data Processing, Software Documentation, Data Manipulation, Object Oriented Programming (OOP), API Design, Data Analysis, Software Testing, Problem Solving

    4.6
    Rating, 4.6 out of 5 stars
    ·
    8.1K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    AI Applications in People Management

    Skills you'll gain: People Analytics, HR Tech, Responsible AI, Human Resources, Data-Driven Decision-Making, People Management, Artificial Intelligence, Employee Engagement, Machine Learning, Employee Retention, Predictive Analytics, Blockchain

    4.7
    Rating, 4.7 out of 5 stars
    ·
    313 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Google Ads for Beginners: Master Essentials & Fundamentals

    Skills you'll gain: Google Ads, Keyword Research, Advertising Campaigns, Pay Per Click Advertising, Online Advertising, Campaign Management, Digital Advertising, Search Engine Marketing, Performance marketing

    4.1
    Rating, 4.1 out of 5 stars
    ·
    16 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Digital Content Planning and Management

    Skills you'll gain: Content Management, Digital Content, Target Audience, Content Strategy, Web Content, Marketing Planning, Content Performance Analysis, Digital Assets, Content Creation, Content Marketing, Governance, Auditing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    89 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    AI Fundamentals for Non-Data Scientists

    Skills you'll gain: Machine Learning Methods, Generative AI, Data Management, Big Data, Applied Machine Learning, Generative Adversarial Networks (GANs), Machine Learning, AI Product Strategy, Artificial Intelligence and Machine Learning (AI/ML), Autoencoders, Deep Learning, Model Evaluation, Algorithms, Data Analysis, Process Improvement and Optimization, Artificial Neural Networks

    4.8
    Rating, 4.8 out of 5 stars
    ·
    947 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    How to increase engagement to Instagram Business profile

    Skills you'll gain: Instagram, Target Market, Social Media Marketing, Social Media, Customer Engagement, Brand Strategy, Social Media Content, Business Marketing, Storytelling, Drive Engagement, Marketing, Business

    3
    Rating, 3 out of 5 stars
    ·
    71 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Introduction to Probability and Data with R

    Skills you'll gain: Sampling (Statistics), Exploratory Data Analysis, R (Software), Statistical Inference, Probability Distribution, Bayesian Statistics, R Programming, Data Analysis, Probability, Statistics, Statistical Analysis, Descriptive Statistics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5.8K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universitat Autònoma de Barcelona

    ¿Cómo persuadir? Jugando con palabras, imágenes y números

    Skills you'll gain: Persuasive Communication, Oral Expression, Storytelling, Data Presentation, Research, Graphic and Visual Design, Persona (User Experience), Statistics, Psychology

    4.4
    Rating, 4.4 out of 5 stars
    ·
    3.3K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    Workplace Communication Skills for Managers

    Skills you'll gain: Leadership Development, Leadership, Professional Development, Leadership and Management, Conflict Management, Strategic Leadership, Communication, Collaboration, Communication Strategies, People Management, Interpersonal Communications, Business Communication, Emotional Intelligence, Team Management, Corporate Communications, Strategic Communication, Self-Awareness, Relationship Building, Business Management

    Intermediate · Course · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • AI for Medicine: DeepLearning.AI
  • ¿Cómo funcionan las marcas?: Tecnológico de Monterrey
  • Transforming Sales Impact for Sustainable Growth: LearnQuest
  • Java Programming: Solving Problems with Software: Duke University
  • AI Applications in People Management : University of Pennsylvania
  • Google Ads for Beginners: Master Essentials & Fundamentals: Coursera
  • Digital Content Planning and Management: University of Illinois Urbana-Champaign
  • AI Fundamentals for Non-Data Scientists: University of Pennsylvania
  • How to increase engagement to Instagram Business profile: Coursera
  • Introduction to Probability and Data with R: Duke University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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