Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Stanford University
Skills you'll gain: Descriptive Statistics, Statistics, Statistical Methods, Sampling (Statistics), Statistical Analysis, Data Analysis, Statistical Modeling, Statistical Hypothesis Testing, Regression Analysis, Statistical Inference, Probability, Exploratory Data Analysis, Quantitative Research, Probability Distribution
Beginner · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Business Strategy, Organizational Strategy, Strategic Leadership, Strategic Thinking, Business Modeling, Strategic Decision-Making, Competitive Analysis, Value Propositions, Market Analysis, Innovation, Analysis
Build toward a degree
Intermediate · Course · 1 - 3 Months

Vanderbilt University
Skills you'll gain: Prompt Engineering, Image Analysis, Data Visualization Software, File I/O, Matlab, Algorithms, User Interface (UI), Applied Machine Learning, ChatGPT, Scatter Plots, Object Oriented Programming (OOP), Digital Signal Processing, Mathematical Software, Computer Programming, Histogram, Predictive Modeling, AI Personalization, Data Processing, Data Analysis, Programming Principles
Beginner · Specialization · 3 - 6 Months

University of California, Irvine
Skills you'll gain: Business Writing, Business Correspondence, Concision, Editing, Grammar, Proofreading, Business Communication, Report Writing, Global Marketing, Writing, Target Audience, Communication, Virtual Teams, Press Releases, Persuasive Communication, Presentations, Communication Strategies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Brand Strategy, Adobe Express, Presentations, Branding, Creative Design, Target Audience, Visual Design, Typography, Adobe Creative Cloud, Storytelling, Adobe Illustrator, Diversity and Inclusion, Adobe Acrobat, Color Theory, Creative Thinking, Creative Problem-Solving, Digital Assets, Communication, Entrepreneurship, Digital Marketing
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Canva (Software), Logo Design, Video Editing, Graphic Design, Graphic and Visual Design, Content Creation, Design, User Accounts, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Extract, Transform, Load, Star Schema, Microsoft Power Platform, Data Analysis Expressions (DAX), Data Storytelling, Microsoft Power Automate/Flow, Dashboard, Microsoft Excel, Excel Formulas, Power BI, Data-Driven Decision-Making, Microsoft Copilot, Data Presentation, No-Code Development, Data Transformation, Data Literacy, Data Modeling, Data Visualization, Data Analysis, Business Intelligence
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Technical Sales, Sales, Sales Pipelines, Sales Strategy, Sales Process, AI Personalization, Customer Relationship Management (CRM) Software, Meeting Facilitation, Marketing Automation, Discussion Facilitation, Customer Analysis, Virtual Teams, Stakeholder Analysis, Influencing, Consultative Approaches, Account Strategy, Customer Relationship Management, Performance Analysis, Continuous Improvement Process, Customer Success Management
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Adobe Illustrator, Adobe Express, Adobe Photoshop, Responsible AI, Logo Design, Digital Design, Layout Design, Generative AI, Graphic Design, Graphics Software, Adobe Firefly, User Interface and User Experience (UI/UX) Design, Visual Design, File Management, Design Reviews, Project Design, Prompt Engineering, Image Quality, Branding, Storytelling
Beginner · Professional Certificate · 3 - 6 Months

Copenhagen Business School
Skills you'll gain: Consumer Behaviour, Market Research, Magnetic Resonance Imaging, Marketing, Neurology, Science and Research, Experimentation, Research Methodologies, Research Design, Data Collection, Psychology
Beginner · Course · 1 - 3 Months

California Institute of the Arts
Skills you'll gain: User Interface (UI) Design, Graphic and Visual Design, Design, Design Elements And Principles, Human Computer Interaction, Typography, Graphic Design, Layout Design, Information Architecture, Application Design, Interaction Design, User Experience Design
Beginner · Course · 1 - 3 Months

LearnKartS
Skills you'll gain: Responsive Web Design, AI Personalization, Web Analytics and SEO, HTML and CSS, Web Content, Application Security, Web Servers, Cloud Hosting, Control Panels
Beginner · Course · 1 - 4 Weeks