• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • Status: Preview
    Preview
    N

    Nanyang Technological University, Singapore

    Motivating Gen Z Learners: What Parents and Teachers Need to Know

    Skills you'll gain: Growth Mindedness, Motivational Skills, Learning Strategies, Interactive Learning, Student Engagement, Self-Motivation, Learning Theory, Needs Assessment, Instructional Strategies, Learning Styles, Behavior Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    355 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad Nacional Autónoma de México

    Prospectiva jurídica

    Skills you'll gain: Legal Research, Public Policies, Policy Analysis, Policy Development, Research Methodologies, Systems Thinking, Social Sciences, Trend Analysis, Social Justice, Qualitative Research, Ethical Standards And Conduct, Creativity

    4.8
    Rating, 4.8 out of 5 stars
    ·
    56 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    R

    Rutgers the State University of New Jersey

    Generative AI and ESG

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Generative AI, Data Ethics, Responsible AI, Corporate Sustainability, Environmental Regulations, Retrieval-Augmented Generation, Risking, Regulatory Requirements, Sustainability Reporting, Prompt Engineering, Sustainability Standards

    4.2
    Rating, 4.2 out of 5 stars
    ·
    26 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Goodwill Industries International

    Foundations of Career Navigating and Coaching

    Skills you'll gain: Communication, Client Services, Coaching, Diversity and Inclusion, Professional Development, Workforce Development, Ethical Standards And Conduct, Active Listening, Empathy, Human Centered Design, Relationship Building, Goal Setting, Crisis Intervention

    4.7
    Rating, 4.7 out of 5 stars
    ·
    350 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Introduction to Archaeology: Knowing The Past

    Skills you'll gain: Ancient History, Anthropology, Art History, Scientific Methods, Peer Review, Social Sciences, Research, World History, Culture, Research Methodologies, Cultural Diversity, Ethical Standards And Conduct

    4.8
    Rating, 4.8 out of 5 stars
    ·
    24 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    I

    Indian Institute for Human Settlements

    Shaping Urban Futures

    Skills you'll gain: Innovation, Sustainable Development, Environmental Issue, Social Sciences, Policy Analysis, Climate Change Adaptation, Socioeconomics, Systems Thinking, Emerging Technologies, Technology Strategies, Research

    4.6
    Rating, 4.6 out of 5 stars
    ·
    57 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    P

    Peking University

    刑法学总论 Criminal Law

    Skills you'll gain: Court Systems, Case Law, Legal Research, Social Justice, Legal Proceedings, Civil Law, Law, Regulation, and Compliance, International Relations, Ethical Standards And Conduct, Case Studies

    3.3
    Rating, 3.3 out of 5 stars
    ·
    32 reviews

    Intermediate · Course · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of London

    Teaching EFL/ESL Reading: A Task Based Approach

    Skills you'll gain: Literacy, English Language, Language Learning, Vocabulary, Grammar, Student-Centred Learning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    657 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Riesgos y oportunidades empresariales en una economía globalizada

    Skills you'll gain: Economics, Financial Policy, Economic Development, Trend Analysis, Global Marketing, Business Economics, International Relations, Analysis, Socioeconomics, Business Risk Management, Public Policies, Business Strategies, World History, Investments

    4.9
    Rating, 4.9 out of 5 stars
    ·
    179 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Western Australia

    Agriculture, Economics and Nature

    Skills you'll gain: Land Management, Economics, Business Economics, Natural Resource Management, Environmental Resource Management, Water Resource Management, Environmental Policy, Supply And Demand, Cost Benefit Analysis, Policy Analysis, Climate Change Adaptation, Market Dynamics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    551 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    Nuts and Bolts of U.S. Immigration Law

    Skills you'll gain: Immigration Law, Legal Proceedings, Law, Regulation, and Compliance, Court Systems, Civil Procedures, Diversity Programs

    4.9
    Rating, 4.9 out of 5 stars
    ·
    217 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Geneva

    Exercer son esprit critique à l’ère informationnelle

    Skills you'll gain: Cognitive flexibility, Critical Thinking, Scientific Methods, Research, Psychology, digital literacy, Media and Communications, Social Impact

    4.7
    Rating, 4.7 out of 5 stars
    ·
    76 reviews

    Beginner · Course · 1 - 3 Months

1…747576…441

In summary, here are 10 of our most popular social media marketing courses

  • Motivating Gen Z Learners: What Parents and Teachers Need to Know: Nanyang Technological University, Singapore
  • Prospectiva jurídica: Universidad Nacional Autónoma de México
  • Generative AI and ESG: Rutgers the State University of New Jersey
  • Foundations of Career Navigating and Coaching: Goodwill Industries International
  • Introduction to Archaeology: Knowing The Past: Rice University
  • Shaping Urban Futures: Indian Institute for Human Settlements
  • 刑法学总论 Criminal Law: Peking University
  • Teaching EFL/ESL Reading: A Task Based Approach: University of London
  • Riesgos y oportunidades empresariales en una economía globalizada: IE Business School
  • Agriculture, Economics and Nature: University of Western Australia

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok