Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Coursera
Skills you'll gain: HubSpot CRM, Customer Relationship Management, Customer Data Management, Email Marketing, Marketing Materials, Business Software, Sales Development, Customer Communications Management, Sales Pipelines, Dashboard, Data Management, Customer Service, Marketing, Sales Operations, Team Oriented
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Responsible AI, Data Ethics, AI Security, Regulatory Compliance, Artificial Intelligence, Business Ethics, Risk Analysis, SAS (Software), Compliance Training, Data Integrity, Human Centered Design, Accountability, Analytics, Diversity and Inclusion, Information Privacy, Data Governance, Data Analysis, Data Management, Model Deployment
Beginner · Course · 1 - 4 Weeks

University of Illinois Urbana-Champaign
Skills you'll gain: Biotechnology, Food and Beverage, Sustainable Technologies, Scalability, Manufacturing and Production, Sustainability Standards, Process Engineering, Product Development, Global Marketing, Chemical Engineering, Innovation, Market Trend, Market Analysis, Microbiology, Workforce Development
Beginner · Course · 1 - 4 Weeks

Università Bocconi
Skills you'll gain: Food and Beverage, Product Knowledge, Customer experience strategy (CX), Hospitality, Operational Excellence, Business Management, Global Marketing, Professional Networking, Consumer Behaviour, Thought Leadership, Product Management, Business Strategy, Growth Strategies, Brand Management, Innovation, Market Opportunities, Marketing
Mixed · Course · 1 - 3 Months

Skills you'll gain: Prompt Engineering, Prompt Patterns, ChatGPT, Generative AI, Exploratory Data Analysis, Data Ethics, Feature Engineering, Predictive Modeling, AI Enablement, Responsible AI, Data Visualization, Prototyping, Artificial Intelligence and Machine Learning (AI/ML), Data Science, AI Workflows, Data Synthesis, Data Preprocessing, Data Analysis, Deep Learning, Machine Learning
Intermediate · Specialization · 1 - 3 Months

Skills you'll gain: React Native, Android Studio, Restful API, Version Control, User Research, Usability Testing, Git (Version Control System), Data Structures, Jest (JavaScript Testing Framework), Unix Commands, Android Jetpack, Android Development, Persona (User Experience), GitHub, Interaction Design, Kotlin, User Experience Design, User Interface (UI), Mobile Development, Javascript
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

University of New Mexico
Skills you'll gain: Social Sciences, International Relations, Political Sciences, Economic Development, Global Marketing, Socioeconomics, Cultural Diversity, World History, Business Economics, Economics, Business, Financial Market
Mixed · Course · 1 - 3 Months

Skills you'll gain: Data Warehousing, Extract, Transform, Load, Apache Airflow, Linux Commands, SQL, IBM Cognos Analytics, Data Pipelines, Apache Kafka, Bash (Scripting Language), Shell Script, Data Visualization, Dashboard, File Management, Star Schema, IBM DB2, Business Intelligence, Interactive Data Visualization, Relational Databases, Stored Procedure, Databases
Beginner · Specialization · 3 - 6 Months

California Institute of the Arts
Skills you'll gain: Information Architecture, Wireframing, User Interface and User Experience (UI/UX) Design, Persona (User Experience), Mockups, User Experience Design, Responsive Web Design, UI/UX Strategy, Web Design, Adobe XD, User Interface (UI) Design, User Experience, User Centered Design, Interaction Design, Prototyping, Graphic and Visual Design, Web Language, Design, Design Elements And Principles, User Research
Beginner · Specialization · 3 - 6 Months

University of California, Davis
Skills you'll gain: Data Governance, Presentations, SQL, Apache Spark, Distributed Computing, Data Management, Descriptive Statistics, Data Lakes, Data Storytelling, Peer Review, Exploratory Data Analysis, Data Quality, Data Pipelines, JSON, Statistical Analysis, Data Modeling, Performance Metric, Data Analysis, Complex Problem Solving, Data Visualization
Beginner · Specialization · 1 - 3 Months
Skills you'll gain: Generative AI, Retrieval-Augmented Generation, Large Language Modeling, Responsible AI, Data Ethics, Generative Adversarial Networks (GANs), Agentic systems, AI Security, Discussion Facilitation, Business Ethics, Embeddings, Regulatory Compliance, Case Studies, Data Synthesis, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, SAS (Software), AI Workflows, Analytics, Machine Learning
Beginner · Specialization · 3 - 6 Months

LearnQuest
Skills you'll gain: No-Code Development, Model Deployment, Applied Machine Learning, MLOps (Machine Learning Operations), Machine Learning, Return On Investment, Model Evaluation, Analytics, Performance Measurement, Business Metrics, Responsible AI, Cloud Computing, Big Data, Scalability, Workflow Management, Continuous Improvement Process, Business Continuity, Auditing, Performance Tuning, Application Programming Interface (API)
Intermediate · Course · 1 - 4 Weeks