Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Logo Design, Canva (Software), Marketing Design, Marketing Materials, Advertising, Branding, Marketing, Brand Awareness, Creative Design, Promotional Materials, Graphic and Visual Design Software, Graphic Design, Aesthetics, Design, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: AWS Kinesis, Amazon DynamoDB, Amazon S3, Data Pipelines, AWS SageMaker, Real Time Data, Amazon CloudWatch, AWS Identity and Access Management (IAM), Cloud Storage, Apache Spark, Dashboard, Amazon Web Services, Apache Hive, Interactive Data Visualization, Apache Hadoop, Data Visualization Software, Data Processing, Extract, Transform, Load, Data Storage, Database Management Systems
Beginner · Specialization · 1 - 3 Months
Skills you'll gain: Responsible AI, Google Gemini, Customer Analysis, Marketing Analytics, Generative AI, AI Enablement, Governance, Artificial Intelligence, AI Security, Sales Strategy, AI Personalization, Customer Insights, Marketing Strategies, ChatGPT, Marketing Effectiveness, Forecasting, Automation, Analysis, Process Optimization, Visualization (Computer Graphics)
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Apache Spark, Data Pipelines, PySpark, Real Time Data, Query Languages, Data Transformation, SQL, Data Processing, Data Analysis
Intermediate · Guided Project · Less Than 2 Hours
Kennesaw State University
Skills you'll gain: Global Marketing, Marketing Effectiveness, Marketing, Regulatory Compliance, Strategic Marketing, Stakeholder Management, Innovation, Stakeholder Communications, Corporate Sustainability, Business Marketing, Stakeholder Engagement, Stakeholder Analysis, Internal Communications, Marketing Planning, Marketing Channel, Value Propositions, Social Media Marketing, Marketing Strategies, Business Strategy, Business
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Product Knowledge, Product Marketing, Product Management, Product Assortment, Product Strategy, Go To Market Strategy, Product Development, New Product Development, Performance Analysis
Intermediate · Guided Project · Less Than 2 Hours

SkillsBooster Academy
Skills you'll gain: Marketing Automation, AI Enablement, Leadership, Dashboard, Marketing Strategies, Strategic Marketing, AI Personalization, Business Strategy, Marketing Analytics, Customer Analysis, Generative AI, Business Modeling, Deepseek, Market Analysis, Strategic Decision-Making, Content Marketing, Media Planning, Prompt Engineering, Online Advertising, Digital Marketing
Beginner · Course · 1 - 3 Months

Northeastern University
Skills you'll gain: Data Warehousing, Data Modeling, Database Design, SQL, Star Schema, Business Intelligence, Databases, Relational Databases, Database Architecture and Administration, Data Mart, Data Integrity, Data Analysis, Snowflake Schema, Data Transformation
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: IBM Cognos Analytics, Data Visualization, Dashboard, Business Intelligence, Interactive Data Visualization, Data Presentation, Looker (Software), Data Visualization Software, Business Intelligence Software, Analytics
Beginner · Course · 1 - 4 Weeks

Northeastern University
Skills you'll gain: Patient-centered Care, Health Informatics, Patient Communication, Patient Safety, Healthcare Industry Knowledge, Analytics, Data Analysis, Predictive Analytics, AI Personalization, Innovation, Big Data, Data-Driven Decision-Making, Decision Support Systems, Social Determinants Of Health
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Microsoft Excel, Excel Formulas, Data Management, Data Analysis, Data Cleansing, Pivot Tables And Charts, Analytical Skills, Data Manipulation, Data Entry, Statistical Analysis, Data Import/Export, Data Quality, Data Visualization Software, Data Validation, Forecasting
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Model Deployment, Google Cloud Platform, Tensorflow, Unstructured Data, Applied Machine Learning, Data Pipelines, Big Data, Machine Learning, Jupyter, Artificial Intelligence, Image Analysis, Natural Language Processing
Intermediate · Course · 1 - 3 Months