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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Job Ready
    Job Ready
    U

    University of London

    Bachelor of Science in Business Administration

    Skills you'll gain: Process Design, Global Marketing, Consumer Behaviour, Statistical Analysis, Organizational Change, Process Mapping, Statistical Methods, Customer Retention, Integrated Marketing Communications, Innovation, Mergers & Acquisitions, Performance Measurement, Training and Development, Virtual Teams, Databases, International Finance, Research, Branding, Economic Development, Cultural Diversity

    Earn a degree

    Degree · 1 - 4 Years

  • Status: Job Ready
    Job Ready
    I

    Illinois Institute of Technology

    Master of Business Administration (MBA)

    Skills you'll gain: Process Improvement, Pay Per Click Advertising, Digital Marketing, Dashboard, Responsible AI, Global Marketing, Web Analytics, Culture Transformation, Financial Statement Analysis, Predictive Modeling, Organizational Leadership, Digital Transformation, Market Dynamics, Capital Budgeting, Design Thinking, Descriptive Statistics, Game Theory, Business Strategy, Product Lifecycle Management, Microsoft Excel

    Earn a degree

    Degree · 1 - 4 Years

  • U

    Universidad de los Andes

    Maestría en Gerencia de la Ingeniería

    Skills you'll gain: Design Thinking, Project Management Life Cycle, Reinforcement Learning, Organizational Strategy, Classification Algorithms, Deep Learning, Engineering Management, Technology Strategies, Systems Thinking, Feasibility Studies, Infrastructure Security, Financial Statements, Environmental Social And Corporate Governance (ESG), Logistic Regression, Agile Software Development, Environmental Management Systems, Responsible AI, Product Development, Asset Management, Crisis Management

    Earn a degree

    Degree · 1 - 4 Years

  • B

    Birla Institute of Technology & Science, Pilani

    Natural Language Processing

    Skills you'll gain: Natural Language Processing, Large Language Modeling, Embeddings, Text Mining, Data Preprocessing, LLM Application, Semantic Web, Artificial Neural Networks, ChatGPT, Artificial Intelligence, Generative AI, Data Processing, Deep Learning, Model Training, Model Evaluation, Dependency Analysis

    Intermediate · Course · 1 - 3 Months

  • U

    Universidad de los Andes

    Principios de ingeniería de software automatizada y ágil Certificado MasterTrack®

    Skills you'll gain: User Story, Continuous Integration, Version Control, Test Driven Development (TDD), Software Testing, Test Automation, Git (Version Control System), Software Architecture, Maintainability, JavaScript Frameworks, Usability, Web Content Accessibility Guidelines, Test Script Development, Software Design, Application Frameworks, Regression Testing, Test Data, Software Design Patterns, Angular, Unified Modeling Language

    Credit offered

    Mastertrack · 6 - 12 Months

  • G

    Google Cloud

    Menggunakan BigQuery Machine Learning untuk Inferensi

    Skills you'll gain: Big Data, Model Training, Applied Machine Learning, Google Cloud Platform, Data Analysis, Machine Learning Methods, Query Languages, Machine Learning Software

    Beginner · Course · 1 - 4 Weeks

  • H

    HEC Paris

    Innovation Management and Entrepreneurship University Certificate

    Skills you'll gain: New Product Development, Social Media Strategy, Product Development, Business Strategy, Ideation, Entrepreneurship, Business Operations, Social Media Marketing, Retail Store Operations, Social Impact, Stakeholder Engagement, Supply Chain, Social Media, Supply Management, Innovation, Content Marketing, Operations Management, Social Media Management, Forecasting, Strategic Thinking

    University Certificate · 6 - 12 Months

  • Status: Job Ready
    Job Ready
    G

    Georgetown University

    Bachelor of Arts in Liberal Studies

    Skills you'll gain: Data Storytelling, Vulnerability Assessments, Operations Management, Surveys, Business Strategy, Competitive Intelligence, Design Thinking, Cyber Threat Intelligence, Machine Learning Methods, Social Justice, Descriptive Statistics, Environment, Business Ethics, Capital Budgeting, Market Opportunities, Storytelling, Marketing Planning, Leadership Studies, International Relations, Supplier Risk Management

    Earn a degree

    Degree · 1 - 4 Years

  • U

    Universidad de los Andes

    Maestría en Ingeniería de Software

    Skills you'll gain: User Story, Supervised Learning, Unsupervised Learning, LLM Application, Design Thinking, Cloud-Native Computing, Dashboard, Process Analysis, Continuous Deployment, Software Testing, API Design, Organizational Strategy, Dashboard Creation, Classification Algorithms, Angular, Deep Learning, Game Design, Technology Strategies, Infrastructure As A Service (IaaS), Systems Thinking

    Earn a degree

    Degree · 1 - 4 Years

  • U

    Universidad de los Andes

    Maestría en Inteligencia Analítica de Datos

    Skills you'll gain: Social Network Analysis, Dashboard, Systems Thinking, Unsupervised Learning, Reinforcement Learning, Deep Learning, Computer Vision, Natural Language Processing, Risk Analysis, Predictive Modeling, Time Series Analysis and Forecasting, MLOps (Machine Learning Operations), Marketing Analytics, Logistic Regression, Financial Modeling, Environmental Management Systems, Business Analysis, Descriptive Analytics, Simulations, Analytics

    Earn a degree

    Degree · 1 - 4 Years

  • P

    Pontificia Universidad Católica de Chile

    Certificado en Gestión y Políticas en Salud Pública

    Skills you'll gain: Epidemiology, Diagnostic Tests, Descriptive Analytics, Business Analytics, Social Determinants Of Health, Health Disparities, Public Health and Disease Prevention, Gerontology, Health Policy, Health Informatics, Healthcare Ethics, Digital Transformation, Cryptography, Team Leadership, Occupational Health, Public Health, Object Oriented Programming (OOP), Policy Analysis, Program Evaluation, Health Systems

    Credit offered

    Mastertrack · 6 - 12 Months

  • U

    Universidad de Palermo

    Maestría en Dirección de Empresas (MBA)

    Skills you'll gain: Data Storytelling, Business Planning, Business Modeling, Key Performance Indicators (KPIs), Selling Techniques, Human Resource Strategy, Strategic Marketing, Portfolio Management, Business Analytics, Digital Transformation, Marketing Planning, Financial Accounting, Creative Thinking, Corporate Sustainability, IT Management, Retail Management, Equities, Branding, Market Dynamics, Teamwork

    Earn a degree

    Degree · 1 - 4 Years

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In summary, here are 10 of our most popular marketing analytics courses

  • Bachelor of Science in Business Administration: University of London
  • Master of Business Administration (MBA): Illinois Institute of Technology
  • Maestría en Gerencia de la Ingeniería: Universidad de los Andes
  • Natural Language Processing: Birla Institute of Technology & Science, Pilani
  • Principios de ingeniería de software automatizada y ágil Certificado MasterTrack®: Universidad de los Andes
  • Menggunakan BigQuery Machine Learning untuk Inferensi: Google Cloud
  • Innovation Management and Entrepreneurship University Certificate: HEC Paris
  • Bachelor of Arts in Liberal Studies: Georgetown University
  • Maestría en Ingeniería de Software: Universidad de los Andes
  • Maestría en Inteligencia Analítica de Datos: Universidad de los Andes

Skills you can learn in Marketing

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Brand (13)
Digital Marketing (13)
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Plan (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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