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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • P

    Packt

    Asking Great Sales Questions

    Skills you'll gain: Peer Review, General Sales Practices, Phone Sales, Communication, Communication Strategies, Marketing Psychology, Drive Engagement, Consumer Behaviour, Discussion Facilitation, Driving engagement, Relationship Building, Customer Engagement

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Communication Protocols for Project Success

    Skills you'll gain: Communication Planning, Internal Communications, Project Management, Stakeholder Management, Stakeholder Engagement, Performance Metric, Project Management Life Cycle, Report Writing, Process Improvement, Data-Driven Decision-Making

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Excel: Apply & Evaluate Unsupervised Clustering

    Skills you'll gain: Unsupervised Learning, Microsoft Excel, Excel Formulas, Scatter Plots, Spreadsheet Software, Data Preprocessing, Data Visualization, Data Analysis, Data Manipulation, Feature Engineering, Applied Machine Learning, Model Evaluation

    Mixed · Course · 1 - 4 Weeks

  • E

    EDUCBA

    R: Design & Evaluate Random Forests for Attrition

    Skills you'll gain: Model Evaluation, Data Preprocessing, Model Optimization, People Analytics, Model Training, Workforce Management, Classification Algorithms

    Mixed · Course · 1 - 4 Weeks

  • P

    Packt

    Learn Splunk in 2025 - The Essential Training Guide (V2)

    Skills you'll gain: Splunk, Software Installation, Analytics, Event Monitoring, Data Processing, Network Monitoring, Data Transformation, Application Deployment, Operating System Administration

    Intermediate · Course · 1 - 3 Months

  • P

    Packt

    Building Core Ecommerce Features

    Skills you'll gain: Full-Stack Web Development, Order Management, Order Management Systems, Responsive Web Design, UI Components, Order Processing, Web Design and Development, Web Applications, JavaScript Frameworks, React.js, Web Design, Payment Processing, Authentications, Data Validation, Secure Coding, Dashboard, Dashboard Creation, Payment Systems, Database Development, Data Integrity

    Intermediate · Course · 1 - 3 Months

  • P

    Packt

    Machine Learning with R

    Skills you'll gain: Model Evaluation, Classification Algorithms, R Programming, Apache Spark, Deep Learning, Applied Machine Learning, Data Wrangling, Keras (Neural Network Library), Unsupervised Learning, Model Training, Statistical Machine Learning, Data Manipulation, Machine Learning Methods, Machine Learning Algorithms, Data Science, Machine Learning, Tidyverse (R Package), Data Analysis, Bayesian Network, Logistic Regression

    Intermediate · Course · 3 - 6 Months

  • C

    Coursera

    Automate AI Anomaly Detection & Response

    Skills you'll gain: Anomaly Detection, Microsoft Azure, Event Monitoring, Application Performance Management, Incident Management, Time Series Analysis and Forecasting, Generative AI, Query Languages, Data Integration, Process Optimization, Data Analysis, User Feedback

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    The Ultimate Guide to Snowpark

    Skills you'll gain: Snowflake Schema, Model Deployment, Data Pipelines, Pandas (Python Package), Data Import/Export, Data Transformation, Data Manipulation, Large Language Modeling, Data Processing, Containerization, Python Programming, MLOps (Machine Learning Operations), Application Deployment, Application Development, Data Science, Data Preprocessing, Cloud Computing, SQL, Model Training, Machine Learning

    Intermediate · Course · 1 - 3 Months

  • K

    Kennesaw State University

    How Competition Impacts Markets - Jagdish Sheth

    Skills you'll gain: Business Strategy, Competitive Analysis, Strategic Thinking, Market Dynamics, Corporate Strategy, Market Analysis, Market Share, Organizational Structure, Process Design, Growth Strategies, Market Opportunities, Business Economics, Business Transformation, Economics, Organizational Change, Consolidation, Case Studies

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Control Emotions in Deals

    Skills you'll gain: Composure, Empathy & Emotional Intelligence, Non-Verbal Communication, Emotional Intelligence, De-escalation Techniques, Recognizing Others, Solution Selling, Negotiation, Price Negotiation, Meditation & Breathwork, Analysis, Stress Management, Self-Awareness, Value Propositions, Analytical Skills, Adaptability

    Intermediate · Course · 1 - 4 Weeks

  • U

    Universidad Nacional Autónoma de México

    Reporte de Gases Efecto Invernadero en cadenas de suministro

    Skills you'll gain: Sustainability Reporting, Environmental Regulations, Compliance Reporting, Environmental Laws, Climate Change Mitigation, Sustainability Standards, Environmental Management Systems, Inventory Accounting, Corporate Sustainability, Supply Chain Management, Estimation, Data Collection, Data Integration, Product Lifecycle Management, Data Access, Data Analysis, Database Administration, Pivot Tables And Charts

    Intermediate · Course · 1 - 4 Weeks

1…476477478…499

In summary, here are 10 of our most popular marketing analytics courses

  • Asking Great Sales Questions: Packt
  • Communication Protocols for Project Success: Coursera
  • Excel: Apply & Evaluate Unsupervised Clustering: EDUCBA
  • R: Design & Evaluate Random Forests for Attrition: EDUCBA
  • Learn Splunk in 2025 - The Essential Training Guide (V2): Packt
  • Building Core Ecommerce Features: Packt
  • Machine Learning with R: Packt
  • Automate AI Anomaly Detection & Response: Coursera
  • The Ultimate Guide to Snowpark: Packt
  • How Competition Impacts Markets - Jagdish Sheth: Kennesaw State University

Skills you can learn in Marketing

Market (economics) (28)
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Social Media Marketing (9)
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