Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Skills you'll gain: Content Performance Analysis, TikTok, Driving engagement, Marketing Analytics, Content Strategy, Performance Metric, Key Performance Indicators (KPIs), Analytics, Data-Driven Decision-Making, Brand Awareness
Beginner · Course · 1 - 4 Weeks

University of Minnesota
Skills you'll gain: Process Mapping, Sprint Planning, AI Enablement, Business Analysis, User Research, Problem Solving, Market Analysis, Prioritization
Beginner · Course · 1 - 3 Months

Skills you'll gain: Business Marketing, Competitive Analysis, Value Propositions, Business Strategies, Go To Market Strategy, Market Opportunities, Market Research, Target Market, Customer Insights, Consumer Behaviour, Customer experience strategy (CX)
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Staff Management, Collaborative Software, Organizational Change, Change Management, Google Cloud Platform, Cloud Computing, Business Transformation, Workforce Development, Innovation, Employee Engagement, Communication
Beginner · Course · 1 - 4 Weeks

Skillshare
Skills you'll gain: Graphic and Visual Design, Graphic Design, Layout Design, Design Elements And Principles, Visual Design, Storytelling, Creative Design, Design Strategies
Beginner · Course · 1 - 4 Weeks

Dartmouth College
Skills you'll gain: Editing, Writing, World History, Liberal Arts, Social Studies
Mixed · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Jupyter, Microsoft Excel, Spreadsheet Software, Project Schedules, Data Import/Export, Data Visualization Software, Python Programming, Email Automation, Data Literacy, Data Structures, Data Manipulation
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Figma (Design Software), User Experience Design, User Centered Design, Design, Web Design, Layout Design, Style Guides, Typography
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Leadership Development, Case Studies, Collaboration, Professional Networking, Leadership and Management, Professionalism, Teamwork, Leadership, Business Leadership, Relationship Building, Branding, Goal Setting, Mentorship, Communication
Intermediate · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Immunology, Infectious Diseases, Parent Communication, Public Health and Disease Prevention, Patient Education And Counseling, Rapport Building, Public Health, Pharmacology, Community Health, Persuasive Communication, Media and Communications, Child Health, Interpersonal Communications
Beginner · Course · 1 - 3 Months

Skills you'll gain: Target Audience, Verbal Communication Skills, Crisis Management, Brand Strategy, Brand Awareness, Communication, Trustworthiness, Branding, Public Speaking, Brand Management, Storytelling, Professional Development, Personal Attributes, Social Media Content, Technology Strategies, Digital Media Strategy
Beginner · Course · 1 - 3 Months

Skills you'll gain: Make.com, JSON, Outbound Calls, Application Programming Interface (API), Phone Sales, Booking (Sales), Sales Presentation, Setting Appointments, Systems Integration, No-Code Development, Calendar Management, Technical Sales, Automation, AI Personalization, Scheduling
Intermediate · Guided Project · Less Than 2 Hours