Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Google Cloud
Skills you'll gain: Big Data, Analytics, Data Analysis, Applied Machine Learning, MLOps (Machine Learning Operations), Google Cloud Platform, Machine Learning, Predictive Modeling, SQL
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, SQL, Generative AI, Google Cloud Platform, Big Data, Customer Relationship Management, Jupyter, Workflow Management, Artificial Intelligence and Machine Learning (AI/ML), Python Programming, Model Deployment, Model Evaluation
Intermediate · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Data Manipulation, R Programming, Tidyverse (R Package), Text Mining, Data Wrangling, Data Transformation, Data Cleansing, Performance Tuning, Data Preprocessing
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Predictive Analytics, Big Data, Predictive Modeling, Advanced Analytics, Google Cloud Platform, MLOps (Machine Learning Operations), Data Analysis, Machine Learning Methods, Data Modeling
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Model Evaluation, Data Preprocessing, Model Deployment, Risk Modeling, Logistic Regression, Statistical Analysis, Performance Metric
Mixed · Course · 1 - 4 Weeks

Pontificia Universidad Católica de Chile
Skills you'll gain: Predictive Analytics, Unsupervised Learning, Data Cleansing, Model Evaluation, Regression Analysis, Dimensionality Reduction, Descriptive Analytics, Supervised Learning, Plot (Graphics), Matplotlib, Predictive Modeling, Exploratory Data Analysis, Data Science, Visualization (Computer Graphics), Data Visualization, Time Series Analysis and Forecasting, Data Analysis, Pandas (Python Package), Statistical Machine Learning, Data Visualization Software
Credit offered
Mastertrack · 6 - 12 Months
Universidad de los Andes
Skills you'll gain: Social Network Analysis, Network Analysis, Data Storytelling, Data Visualization, Financial Statement Analysis, Data Presentation, Predictive Modeling, Financial Modeling, Marketing Analytics, Product Marketing, Data Preprocessing, Marketing Management, Dashboard, Transfer Learning, Advertising, Random Forest Algorithm, Data Cleansing, Operations Research, Statistical Analysis, Mathematical Modeling
Credit offered
Mastertrack · 6 - 12 Months

Skills you'll gain: Data Mapping, Extract, Transform, Load, Data Validation, Workflow Management, JSON, Fraud detection, Extensible Markup Language (XML), Metadata Management, Process Design, Data Integration, Data Cleansing, Data Transformation, Data Pipelines, Data Processing, Data Modeling, Data Analysis
Mixed · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Transfer Learning, Recurrent Neural Networks (RNNs), Machine Learning Methods, Applied Machine Learning, Artificial Neural Networks, Large Language Modeling, Text Mining
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Generative AI, Google Cloud Platform, MLOps (Machine Learning Operations), Artificial Intelligence and Machine Learning (AI/ML), Cloud Infrastructure, Tensorflow, Model Deployment, Big Data, Machine Learning, Model Evaluation, Natural Language Processing
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Big Data, Data Analysis, Applied Machine Learning, Google Cloud Platform, Machine Learning, SQL
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Generative AI, Google Cloud Platform, Cloud Infrastructure, MLOps (Machine Learning Operations), Big Data, Artificial Intelligence and Machine Learning (AI/ML), Tensorflow, AI Workflows, Machine Learning, Model Deployment, Model Evaluation, Natural Language Processing
Beginner · Course · 1 - 3 Months