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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Coursera

    Quantitative Research Methods: Tools for Data Analysis

    Skills you'll gain: Quantitative Research, Data-Driven Decision-Making, Descriptive Statistics, Data Analysis, Statistical Reporting, Statistics, Research Design, Statistical Analysis, Microsoft Excel, Research Methodologies, Research, R Programming, Data Presentation, Surveys, Data Collection, Data Ethics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    12 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Data Analysis and Visualization with Python

    Skills you'll gain: Matplotlib, File I/O, NumPy, Plot (Graphics), Pandas (Python Package), Data Structures, Data Visualization Software, Data Analysis, Python Programming, Data Processing, Data Manipulation, Exploratory Data Analysis, Data Import/Export, Computer Programming

    4.7
    Rating, 4.7 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Crea una propuesta de negocio con Visme

    Skills you'll gain: Sales Presentations, Proposal Writing, Business Writing, Presentations, Company, Product, and Service Knowledge, Content Creation, Business Strategy, Entrepreneurship

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    P

    Packt

    Cybersecurity Concepts

    Skills you'll gain: Threat Detection, Cybersecurity, Intrusion Detection and Prevention, Cyber Threat Intelligence, Network Infrastructure, Network Security, Network Architecture, General Networking, Endpoint Security, Malware Protection, System Monitoring, Incident Response, Email Security, Operating Systems, Identity and Access Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    GenAI for Technology Consultants

    Skills you'll gain: ChatGPT, Responsible AI, Technical Consulting, Business Consulting, Generative AI, Prompt Engineering Tools, AI Enablement, Business Reporting, Research Reports, Client Services, Business Process Automation, Data Analysis, Business Ethics, Innovation

    3.7
    Rating, 3.7 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze Global Logistics: A Strategic Supply Chain Case

    Skills you'll gain: Transportation Operations, Business Planning, Market Analysis, Process Design, Supplier Management, Cost Management

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    I

    IESE Business School

    Mastering the Art of Scaling and Convincing Investors

    Skills you'll gain: Entrepreneurship, Business Valuation, Market Analysis, Presentations, Fundraising, Market Research, Strategic Decision-Making, New Business Development, Financial Management, Negotiation, Investments, Financial Analysis, Innovation

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Linear Regression

    Skills you'll gain: Statistical Inference, Regression Analysis, R Programming, Statistical Analysis, Statistical Modeling, R (Software), Data Science, Logistic Regression, Data Analysis, Probability & Statistics, Linear Algebra

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    28 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    D

    Dartmouth College

    Generative AI for the Resilient Pricer

    Skills you'll gain: Generative AI, AI Product Strategy, AI Enablement, Data Ethics, Responsible AI, Regulation and Legal Compliance, Change Management, Market Dynamics, Market Intelligence, Advanced Analytics, Market Research, Revenue Management, Artificial Intelligence, Data-Driven Decision-Making, Data Governance, Ethical Standards And Conduct, Data Quality, Market Trend

    4.3
    Rating, 4.3 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    ML Parameters Optimization: GridSearch, Bayesian, Random

    Skills you'll gain: Model Evaluation, Scikit Learn (Machine Learning Library), Regression Analysis, Performance Tuning, Applied Machine Learning, Machine Learning Methods, Machine Learning, Bayesian Statistics, Data Analysis

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    C

    Coursera

    YouTube Strategy: Effective Content

    Skills you'll gain: Content Strategy, Video Production, Content Development and Management, Social Media Strategy, Content Creation, Content Performance Analysis, Calendar Management, AI Product Strategy, Google Analytics, Ideation, Target Audience

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Creating Permanent Tables and Access-Controlled Views in BigQuery

    Skills you'll gain: Data Manipulation, Data Access, Database Development, Data Store, Google Cloud Platform, Transaction Processing, Google Analytics, SQL

    Beginner · Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Quantitative Research Methods: Tools for Data Analysis: Coursera
  • Data Analysis and Visualization with Python: Arizona State University
  • Crea una propuesta de negocio con Visme: Coursera
  • Cybersecurity Concepts: Packt
  • GenAI for Technology Consultants: Coursera
  • Analyze Global Logistics: A Strategic Supply Chain Case: EDUCBA
  • Mastering the Art of Scaling and Convincing Investors: IESE Business School
  • Linear Regression: Illinois Tech
  • Generative AI for the Resilient Pricer: Dartmouth College
  • ML Parameters Optimization: GridSearch, Bayesian, Random: Coursera

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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