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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Understanding Data: Navigating Statistics, Science, and AI

    Skills you'll gain: Histogram, Generative AI, Model Evaluation, Data Literacy, Data Visualization, Data Presentation, Statistical Hypothesis Testing, Scientific Methods, Descriptive Statistics, Data Storytelling, Statistics, Data Analysis, Data Ethics, Experimentation, Data Science, Data-Driven Decision-Making, Research Design, Statistical Visualization, AI Enablement, Artificial Intelligence

    4.7
    Rating, 4.7 out of 5 stars
    ·
    46 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Plataformas para procesar datos no tradicionales​

    Skills you'll gain: Spatial Analysis, NoSQL, Spatial Data Analysis, Geospatial Mapping, Geographic Information Systems, Public Cloud, Big Data, MongoDB, Data Infrastructure, Apache Hadoop, Apache Spark, Distributed Computing, Data Architecture, Cloud Platforms, Cloud Services, Data Processing, Database Systems, Scalability, Environmental Monitoring, Climate Change Programs

    4.3
    Rating, 4.3 out of 5 stars
    ·
    11 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Python for Data Visualization:Matplotlib & Seaborn(Enhanced)

    Skills you'll gain: Matplotlib, Seaborn, Plot (Graphics), Scatter Plots, Histogram, Data Visualization, Data Visualization Software, Statistical Visualization, Data Analysis, Python Programming

    4.5
    Rating, 4.5 out of 5 stars
    ·
    30 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Applied NLP and Generative AI

    Skills you'll gain: Prompt Engineering, Vector Databases, Retrieval-Augmented Generation, Model Evaluation, Hugging Face, Generative AI, Dimensionality Reduction, Natural Language Processing, OpenAI API, Data Preprocessing, Embeddings, Classification Algorithms, Large Language Modeling, OpenAI, Text Mining, Applied Machine Learning, LLM Application, Statistical Machine Learning, Data Processing, Multilingualism

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    Créer un profil d'entreprise sur Twitter

    Skills you'll gain: Social Media, Social Media Management, Social Media Content, Customer Engagement, Professional Networking, User Accounts, Branding, Marketing, Business

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Real-time data visualization dashboard using Node-red

    Skills you'll gain: Dashboard, Data Preprocessing, Data Visualization Software, Real Time Data, Node.JS, Data Analysis, Application Programming Interface (API), Web Development Tools, JSON, Javascript

    4.3
    Rating, 4.3 out of 5 stars
    ·
    18 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Pesquisa de Mercado com Métodos Quantitativos

    Skills you'll gain: Quantitative Research, Survey Creation, Sampling (Statistics), Business Research, Data Collection, Market Research, Data Analysis, Research Methodologies, Statistical Analysis, Data Quality

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Monetize Your 3D Art: Sell Assets & Grow Your Audience

    Skills you'll gain: 3D Assets, Entrepreneurship, Growth Strategies, Customer Acquisition Management, Marketing Strategies, Business Planning, Target Audience, Animations, Sustainable Business, Business Strategies, Instagram, Branding

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Big Data Analysis to a Slide Presentation

    Skills you'll gain: Big Data, Google Cloud Platform, Google Sheets, Data Visualization, Spreadsheet Software, Analytics, Scripting, Data Presentation, Google Workspace, Cloud API, Data Compilation

    Intermediate · Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Canva Thumbnail Design Masterclass: Get More Clicks

    Skills you'll gain: Canva (Software), Content Performance Analysis, Image Quality, Photography, Marketing Psychology, Photo Editing, Marketing Design, Content Creation, Graphic and Visual Design, Driving engagement, Branding, Color Theory

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    Data Storytelling: Create Insights with Power BI & Tableau

    Skills you'll gain: Data Storytelling, Dashboard, Data Presentation, Power BI, Strategic Decision-Making, Interactive Data Visualization, Tableau Software, Storytelling, Data-Driven Decision-Making, Executive Presence, Business Intelligence, User Feedback, Data Visualization, Presentations, Constructive Feedback, Analytics, Customer Insights, Data Structures

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnKartS

    Data Engineering Foundations on AWS

    Skills you'll gain: Amazon S3, Amazon Web Services, SQL, Extract, Transform, Load, Data Quality, Data Pipelines, Version Control, Data Modeling, Data Storage, Cloud Storage, Git (Version Control System), Data Storage Technologies, Relational Databases, Data Security, Big Data

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Understanding Data: Navigating Statistics, Science, and AI: University of Michigan
  • Plataformas para procesar datos no tradicionales​: Universidad de los Andes
  • Python for Data Visualization:Matplotlib & Seaborn(Enhanced): Coursera
  • Applied NLP and Generative AI: Packt
  • Créer un profil d'entreprise sur Twitter: Coursera
  • Real-time data visualization dashboard using Node-red: Coursera
  • Pesquisa de Mercado com Métodos Quantitativos: Fundação Instituto de Administração
  • Monetize Your 3D Art: Sell Assets & Grow Your Audience: Skillshare
  • Big Data Analysis to a Slide Presentation: Google Cloud
  • Canva Thumbnail Design Masterclass: Get More Clicks: Skillshare

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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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