Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: TikTok, Content Strategy, Content Marketing, Calendar Management, Workflow Management, Content Creation, Content Management, Social Media Management, Marketing Planning, Operational Efficiency, Scheduling
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Responsible AI, Generative AI, Artificial Intelligence, Exploratory Data Analysis, Data Cleansing, Data-Driven Decision-Making, Real Time Data, Data Analysis, AI Workflows, Data Processing, Pandas (Python Package), Automation, Data Validation
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: AWS SageMaker, Unsupervised Learning, Feature Engineering, Time Series Analysis and Forecasting, Model Deployment, Cloud Deployment, Amazon Web Services, Applied Machine Learning, Amazon Redshift, Machine Learning Methods, Amazon S3, Artificial Intelligence and Machine Learning (AI/ML), Cloud Computing, Model Evaluation, Forecasting, MLOps (Machine Learning Operations), Predictive Analytics, Data Preprocessing, Supervised Learning, Dimensionality Reduction
Beginner · Course · 1 - 3 Months

Skills you'll gain: PySpark, Apache Spark, Apache Hadoop, Data Pipelines, Big Data, Data Storage Technologies, Data Processing, Distributed Computing, Data Analysis Expressions (DAX), Data Storage, Data Transformation, SQL, Data Manipulation, Performance Tuning
Intermediate · Course · 1 - 3 Months

AI CERTs
Skills you'll gain: AI Personalization, Applied Machine Learning, Model Evaluation
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Facebook, Target Audience, Customer Insights, Online Advertising, Advertising Campaigns, Digital Advertising, Customer Analysis, Advertising, Market Opportunities, Business Metrics, Content Performance Analysis, Data Import/Export
Beginner · Guided Project · Less Than 2 Hours

Vanderbilt University
Skills you'll gain: Generative AI, Data Literacy, Data-Driven Decision-Making, Data Analysis, Exploratory Data Analysis, Descriptive Statistics, Prompt Engineering, Analytical Skills, Artificial Intelligence, Probability & Statistics, Decision Making
Beginner · Course · 1 - 4 Weeks
Skills you'll gain: Anomaly Detection, Fraud detection, Data Visualization, Generative AI, Risk Management, ChatGPT, Data Synthesis, Compliance Management, Unsupervised Learning, AI Workflows, Data Pipelines, Automation, Predictive Analytics, Artificial Intelligence
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, E-Commerce, Sales Management, Online Advertising, Digital Advertising, Product Knowledge, Social Media Marketing, Social Media, Product Promotion
Beginner · Guided Project · Less Than 2 Hours

University of Colorado Boulder
Skills you'll gain: Regression Analysis, Supervised Learning, Model Evaluation, Logistic Regression, Statistical Analysis, Data Analysis, Statistical Modeling, Predictive Modeling, Machine Learning Methods, Feature Engineering, Data Preprocessing, Exploratory Data Analysis
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Social Media, Social Media Management, Social Media Content, Customer Engagement, Professional Networking, User Accounts, Branding, Marketing, Business
Beginner · Guided Project · Less Than 2 Hours

University of London
Skills you'll gain: Pandas (Python Package), NumPy, Probability & Statistics, Unsupervised Learning, Statistics, Data Analysis, Statistical Analysis, Jupyter, Data Manipulation, Machine Learning Algorithms, Descriptive Statistics, Matplotlib, Data Visualization Software, Python Programming, Machine Learning, Data Preprocessing
Beginner · Course · 1 - 4 Weeks