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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • C

    Coursera

    GenAI for Social Media Marketing Specialists

    Skills you'll gain: Generative AI, Driving engagement, Campaign Management, Social Media Marketing, Social Media, Content Creation, Social Media Content, Innovation, Content Development and Management, Drive Engagement, Social Media Campaigns, Instagram, Data Analysis

    ★ 4.6 (21) · Intermediate · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Social Media Advertising

    Skills you'll gain: Social Media, Online Advertising, Digital Advertising, Social Media Marketing, Social Media Strategy, Social Media Campaigns, Advertising, Meta Ads Manager, Advertising Campaigns, Web Analytics, Content Performance Analysis, Facebook, Paid media, Instagram, Target Audience, Law, Regulation, and Compliance, Business Ethics, Case Studies

    ★ 4.6 (333) · Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Social Media and Brand Engagement

    Skills you'll gain: Content Scheduling, Social Media Management, Brand Awareness, Social Media Content, Social Media Marketing, Social Media Strategy, Social Media Campaigns, Brand Management, Brand Marketing, Brand Strategy, Marketing Effectiveness, Content Marketing, Digital Advertising, Email Marketing, Digital Marketing, Search Engine Optimization, Google Analytics, Communication, AI Enablement, Generative AI

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Small Business Marketing Using Facebook

    Skills you'll gain: Content Scheduling, Online Advertising, Facebook, Marketing Analytics, Content Performance Analysis, Advertising, Digital Advertising, Marketing Effectiveness, Social Media Content, Drive Engagement, Driving engagement, Content Development and Management, Social Media Marketing, Shared Media, Social Media Campaigns, Digital Publishing, Social Media, Target Audience, Social Media Management, Customer Engagement

    ★ 4.6 (276) · Mixed · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Introduction to PicsArt for Social Media Marketing

    Skills you'll gain: Social Media Marketing, Social Media, Social Media Content, Social Media Strategy, Photo Editing, Marketing, Photo/Video Production and Technology, Graphics Software, Graphic and Visual Design Software, Graphical Tools, Graphic Design, Computer Graphic Techniques, Entrepreneurship, Business

    ★ 4.5 (86) · Beginner · Guided Project · Less Than 2 Hours

  • G

    Google

    From Likes to Leads: Interact with Customers Online

    Skills you'll gain: Social Media Marketing, Social Media Strategy, Paid media, Social Media Management, Social Media Content, Social Media Campaigns, Content Creation, Drive Engagement, Digital Media Strategy, Content Performance Analysis, Content Scheduling, Driving engagement, Digital Advertising, Advertising Campaigns, Customer Engagement, Brand Awareness, Advertising, Brand Management, Marketing Analytics, Branding

    ★ 4.8 (4K) · Beginner · Course · 1 - 3 Months

  • C

    Coursera

    GenAI for Social Media and Influencer Marketing

    Skills you'll gain: Social Media Campaigns, AI Personalization, Social Media Marketing, Generative AI, AI powered creativity, Trend Analysis, Social Media Analytics, Social Media, Canva (Software), Social Media Management, Content Performance Analysis, Instagram, Social Media Content, Content Creation, Driving engagement, ChatGPT, Marketing Automation, Automation, Creativity, Analytics

    ★ 4.9 (9) · Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Digital Business Marketing with Easil

    Skills you'll gain: Photo Editing, Facebook, Digital Advertising, Graphic Design, Marketing Design, Marketing Materials, Online Advertising, Social Media Content, Social Media Marketing, Advertising, Social Media, Digital Marketing Tools, Dashboard, Marketing, User Accounts, Business

    ★ 4.7 (30) · Beginner · Guided Project · Less Than 2 Hours

  • K

    Kennesaw State University

    Social Media & Marketing - Jagdish Sheth

    Skills you'll gain: Marketing, MarTech, Marketing Management, Social Media Marketing, Marketing Strategies, Digital Transformation, Content Marketing, Consumer Behaviour, Brand Management, Digital Marketing, Social Media, Branding, Digital Media Strategy, Market Dynamics, Digital Advertising, Emerging Technologies, Innovation

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Marketing Digital con Easil

    Skills you'll gain: Social Media Marketing, Social Media, Facebook, Social Media Content, Collaborative Software, Online Advertising, Marketing, Digital Advertising, Content Creation, Content Development and Management, Team Oriented, Digital Marketing Tools

    ★ 4.3 (13) · Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Social Media Content Creation with Canva

    Skills you'll gain: Canva (Software), Social Media, Social Media Content, Social Media Campaigns, Content Creation, Animations, Social Media Marketing, Visual Storytelling, Social Media Strategy, Campaign Planning, Driving engagement, Graphic and Visual Design, Instagram, Cross-Channel Marketing, Content Optimization, Branding, Brand Management

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Gemini for Beginners: Develop a Social Media Marketing Plan

    Skills you'll gain: Timelines, Google Gemini, Calendar Management, Project Schedules, Scheduling, Google Sheets, Spreadsheet Software, Content Scheduling, Social Media Marketing, Brainstorming

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular social media marketing courses

  • GenAI for Social Media Marketing Specialists: Coursera
  • Social Media Advertising: University of Colorado Boulder
  • Social Media and Brand Engagement: Coursera
  • Small Business Marketing Using Facebook: Coursera
  • Introduction to PicsArt for Social Media Marketing: Coursera
  • From Likes to Leads: Interact with Customers Online: Google
  • GenAI for Social Media and Influencer Marketing: Coursera
  • Digital Business Marketing with Easil: Coursera
  • Social Media & Marketing - Jagdish Sheth: Kennesaw State University
  • Marketing Digital con Easil: Coursera

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Social Media Marketing (9)
Brand Management (7)

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