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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Application of AI, InsurTech, and Real Estate Technology

    Skills you'll gain: FinTech, Emerging Technologies, Market Analysis, Real Estate, Real Time Data, Insurance, Artificial Intelligence, Innovation, Market Trend, Machine Learning, Commercial Real Estate, Case Studies, Automation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    586 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Sales Excellence

    Skills you'll gain: Sales Territory Management, Sales Pipelines, Cold Calling, Regional Sales, Customer Retention, Sales Presentation, Sales Presentations, Sales Strategy, Lead Generation, B2B Sales, Inside Sales, Consultative Selling, Sales Prospecting, Microsoft Copilot, Email Automation, Generative AI, Customer Relationship Management (CRM) Software, ChatGPT, AI Personalization, Customer Engagement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    452 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Deploy and Maintain Power BI Assets and Capstone project

    Skills you'll gain: Power BI, Dashboard, SQL, Microsoft SQL Servers, Data Security, Data Analysis, Data Visualization Software, Data Modeling, Data Management, Role-Based Access Control (RBAC)

    4.4
    Rating, 4.4 out of 5 stars
    ·
    291 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    M

    Microsoft

    Microsoft UX Design

    Skills you'll gain: Storyboarding, User Research, Information Architecture, User Experience Design, Design Thinking, Prototyping, Usability Testing, User Experience, Persona (User Experience), Wireframing, Design Research, User Interface and User Experience (UI/UX) Design, Interaction Design, Web Content Accessibility Guidelines, Human Centered Design, Figma (Design Software), Usability, User Interface (UI) Design, User Centered Design, Artificial Intelligence

    4.6
    Rating, 4.6 out of 5 stars
    ·
    592 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Preview
    Preview
    E

    Edge Impulse

    Introduction to Embedded Machine Learning

    Skills you'll gain: Model Evaluation, Applied Machine Learning, Embedded Software, Data Preprocessing, Embedded Systems, Machine Learning, Artificial Neural Networks, Artificial Intelligence and Machine Learning (AI/ML), Data Ethics, Deep Learning, Model Deployment, Convolutional Neural Networks, Data Analysis, Feature Engineering, Computer Programming, Digital Signal Processing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    747 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Algorithms on Strings

    Skills you'll gain: Bioinformatics, Algorithms, Data Structures, Text Mining, Theoretical Computer Science, Computational Thinking

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.1K reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Get started with Mailchimp

    Skills you'll gain: Email Marketing, Campaign Management, Lead Generation, Marketing Automation, Marketing Materials, Registration, Dashboard

    4.5
    Rating, 4.5 out of 5 stars
    ·
    13 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    T

    The Chinese University of Hong Kong

    China Strategy

    Skills you'll gain: Strategic Thinking, Business Strategy, Strategic Partnership, Competitive Analysis, Go To Market Strategy, Market Opportunities, Global Marketing, E-Commerce, Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    165 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Columbia University

    HI-FIVE: Health Informatics For Innovation, Value & Enrichment (Administrative/IT Perspective)

    Skills you'll gain: Value-Based Care, Health Informatics, Care Coordination, Analytics, Health Care Administration, Data Analysis, Interoperability, Healthcare Ethics, Health Care, Health Systems, Health Technology, Electronic Medical Record, Patient-centered Care, Telehealth, Predictive Modeling, Data Sharing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    142 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    The R Programming Environment

    Skills you'll gain: Tidyverse (R Package), Web Scraping, Data Manipulation, R Programming, Data Transformation, Data Cleansing, Big Data, Statistical Programming, Text Mining, Data Import/Export, Data Analysis, Data Structures, Performance Tuning, Application Programming Interface (API)

    4.3
    Rating, 4.3 out of 5 stars
    ·
    1.2K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Toronto

    Transformational Leadership for Inclusive Innovation

    Skills you'll gain: Organizational Change, Influencing, Leadership, Diversity and Inclusion, Change Management, Team Management, Advocacy, Innovation, Cultural Diversity, Stakeholder Management, Empathy & Emotional Intelligence

    4.8
    Rating, 4.8 out of 5 stars
    ·
    109 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    UNSW Sydney (The University of New South Wales)

    Transmedia Storytelling: Narrative worlds, emerging technologies, and global audiences

    Skills you'll gain: Storytelling, User Experience Design, Driving engagement, Content Creation, Storyboarding, Multimedia, Animation and Game Design, Augmented and Virtual Reality (AR/VR), Design Strategies, Emerging Technologies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    957 reviews

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Application of AI, InsurTech, and Real Estate Technology: University of Pennsylvania
  • Sales Excellence: Coursera
  • Deploy and Maintain Power BI Assets and Capstone project: Microsoft
  • Microsoft UX Design: Microsoft
  • Introduction to Embedded Machine Learning: Edge Impulse
  • Algorithms on Strings: University of California San Diego
  • Get started with Mailchimp: Coursera
  • China Strategy: The Chinese University of Hong Kong
  • HI-FIVE: Health Informatics For Innovation, Value & Enrichment (Administrative/IT Perspective): Columbia University
  • The R Programming Environment: Johns Hopkins University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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