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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica del Perú

    Analítica y ciencia de datos para negocios

    Skills you'll gain: Data Preprocessing, Business Analytics, Dimensionality Reduction, Analytics, Data Cleansing, Anomaly Detection, Project Management Life Cycle, Databases, R (Software), Feature Engineering, R Programming, Data Analysis, Data Quality, Data Science, Big Data, Exploratory Data Analysis, Statistical Programming, Supervised Learning

    4.3
    Rating, 4.3 out of 5 stars
    ·
    65 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Aptly

    Google Search Advertising Implementation

    Skills you'll gain: Google Ads, Advertising Campaigns, Search Engine Marketing, Pay Per Click Advertising, Performance Analysis, Performance marketing, Bidding, Campaign Management, Online Advertising, Digital Advertising, Web Analytics, Advertising, Performance Metric, Keyword Research, Key Performance Indicators (KPIs), Target Audience, Performance Management

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Crear un Kit de Bienvenida para el Cliente con Canva

    Skills you'll gain: Canva (Software), Marketing Materials, Workflow Management, Graphic Design, Design Strategies, Customer Engagement, Layout Design, Design, Digital Publishing, Marketing, Entrepreneurship, Design Elements And Principles, Business

    4.7
    Rating, 4.7 out of 5 stars
    ·
    15 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    L

    Ludwig-Maximilians-Universität München (LMU)

    竞争策略(中文版)

    Skills you'll gain: Game Theory, Business Strategy, Strategic Thinking, Competitive Analysis, Strategic Partnership, Product Strategy, Strategic Decision-Making, Market Opportunities, Go To Market Strategy, Market Dynamics, New Product Development, Market Analysis, Product Design, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    500 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Création D'Identité Visuelle En Utilisant Canva

    Skills you'll gain: Canva (Software), Style Guides, Logo Design, Marketing Design, Marketing Materials, Branding, Brand Management, Graphic Design, Organizational Skills, Marketing, Media Strategy, Multimedia, Project Design

    4.4
    Rating, 4.4 out of 5 stars
    ·
    7 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Strategising: Management for Global Competitive Advantage

    Skills you'll gain: Business Strategy, Design Thinking, Supply Chain, Strategic Thinking, Supply Chain Planning, Business Ethics, Supply Chain Management, Corporate Sustainability, Sustainable Business, Customer Analysis, Emerging Technologies, Strategic Marketing, Growth Strategies, Strategic Sourcing, Corporate Strategy, Environmental Social And Corporate Governance (ESG), Competitive Analysis, Sustainable Development, Digital Transformation, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.5K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    N

    Nanjing University

    Data Processing Using Python

    Skills you'll gain: Data Processing, Data Mining, Data Structures, Data Presentation, Object Oriented Programming (OOP), Web Scraping, Data Analysis, Python Programming, Pandas (Python Package), NumPy, Data Visualization, Data Manipulation, Matplotlib, User Interface (UI) Design

    4.1
    Rating, 4.1 out of 5 stars
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    377 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Introducción a la ciencia de datos aplicada

    Skills you'll gain: Exploratory Data Analysis, Statistical Hypothesis Testing, Correlation Analysis, Data Visualization Software, Data Science, Jupyter, Data Analysis, Business Analytics, Statistical Analysis, Probability & Statistics, Python Programming, Descriptive Statistics, Statistical Modeling, Design Thinking

    4.7
    Rating, 4.7 out of 5 stars
    ·
    441 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Big Data Modeling and Management Systems

    Skills you'll gain: Data Modeling, Data Infrastructure, Databases, Big Data, Data Management, Database Management Systems, Real Time Data, NoSQL, Database Design, Apache Hadoop, Data Structures, Scalability, Virtual Environment

    4.4
    Rating, 4.4 out of 5 stars
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    3K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Data Analysts

    Skills you'll gain: Generative AI, Data Analysis, Advanced Analytics, Analytics, AI Product Strategy, Data Transformation, Predictive Analytics, Data Preprocessing, Machine Learning Algorithms, Responsible AI

    4.6
    Rating, 4.6 out of 5 stars
    ·
    18 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Use Canva to Create Desktop and Mobile-friendly Web Pages.

    Skills you'll gain: Web Design, Canva (Software), Responsive Web Design, Web Content, Usability, Social Media, Graphic Design, Design Elements And Principles, Business

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.5K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    La gestión de personas y equipos

    Skills you'll gain: People Management, Team Management, Organizational Leadership, Industrial and Organizational Psychology, Performance Management, Leadership, Organizational Structure, Employee Engagement, Culture, Conflict Management, Decision Making, Persona (User Experience)

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.5K reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Analítica y ciencia de datos para negocios: Pontificia Universidad Católica del Perú
  • Google Search Advertising Implementation: Aptly
  • Crear un Kit de Bienvenida para el Cliente con Canva: Coursera
  • 竞争策略(中文版): Ludwig-Maximilians-Universität München (LMU)
  • Création D'Identité Visuelle En Utilisant Canva: Coursera
  • Strategising: Management for Global Competitive Advantage: Macquarie University
  • Data Processing Using Python: Nanjing University
  • Introducción a la ciencia de datos aplicada: Universidad de los Andes
  • Big Data Modeling and Management Systems: University of California San Diego
  • GenAI for Data Analysts: Coursera

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