Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.
University of Pennsylvania
Skills you'll gain: Game Design, Project Design, Social Impact, Drive Engagement, Design Thinking, Employee Engagement, Motivational Skills, Training and Development, Behavior Management, Customer Engagement, Psychology, Behavioral Economics, Marketing
Mixed · Course · 1 - 3 Months
Emory University
Skills you'll gain: Pivot Tables And Charts, Marketing Analytics, Descriptive Statistics, Microsoft Excel, Regression Analysis, Data Analysis, Data-Driven Decision-Making, Marketing, Marketing Effectiveness, Exploratory Data Analysis, Consumer Behaviour, Statistical Analysis, Data Manipulation
Intermediate · Course · 1 - 3 Months

Digital Marketing Institute
Skills you'll gain: Digital Media Strategy, Social Media Marketing, Content Marketing, Digital Marketing, Marketing, Social Media, Marketing Strategies, Digital Content, Social Media Strategy, Integrated Marketing Communications, Consumer Behaviour, Digital Transformation, Content Strategy, Scheduling, Target Audience, Customer Engagement
Beginner · Course · 1 - 4 Weeks

University of California, Davis
Skills you'll gain: Search Engine Optimization, Persona Development, Web Analytics and SEO, Keyword Research, Target Audience, Branding, Target Market, Digital Marketing, Social Media Strategy, Content Strategy, Brand Awareness, Consumer Behaviour, User Research, Algorithms, Data Analysis, Business Reporting
Beginner · Course · 1 - 4 Weeks

Northwestern University
Skills you'll gain: Influencing, Persuasive Communication, Leadership, Motivational Skills, Communication, Behavior Management, Negotiation, Overcoming Obstacles
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Cloud Deployment, CI/CD, Open Web Application Security Project (OWASP), Continuous Integration, Istio, Agile Software Development, Application Deployment, Test Driven Development (TDD), Kubernetes, Gherkin (Scripting Language), Jenkins, Code Coverage, OpenShift, Cloud Applications, Agile Methodology, Behavior-Driven Development, DevOps, Secure Coding, Grafana, System Monitoring
Build toward a degree
Intermediate · Professional Certificate · 3 - 6 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Behavioral Economics, Resource Allocation, Socioeconomics, Consumer Behaviour, Cost Benefit Analysis, Decision Making, Critical Thinking
Beginner · Course · 1 - 4 Weeks

University of California, Davis
Skills you'll gain: Nutrition and Diet, Preventative Care, Injury Prevention, Public Health, Vital Signs, Safety Assurance, Athletic Training, Physiology, Health Assessment, Behavior Management, Emergency Response, Psychology
Beginner · Course · 1 - 3 Months

Yonsei University
Skills you'll gain: Global Marketing, Strategic Marketing, Consumer Behaviour, Target Market, Business-To-Consumer, Marketing Strategies, Innovation, Promotional Strategies, Marketing Channel, Go To Market Strategy, Product Marketing, Market Analysis, Branding, Social Media Marketing
Mixed · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: FinTech, Credit/Debit Card Processing, Financial Services, Payment Processing, Technology Strategies, Investments, Asset Management, Wealth Management, Environmental Social And Corporate Governance (ESG), Financial Regulations, Entrepreneurial Finance, Innovation, Consumer Behaviour
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Marketing Management, Marketing, Marketing Strategies, Consumer Behaviour, Marketing Channel, Global Marketing, Digital Transformation, MarTech, Case Studies, Digital Marketing, Business Strategy, Customer experience improvement, Business Transformation, Innovation
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Tecnológico de Monterrey
Skills you'll gain: Social Media, Social Media Marketing, Social Media Strategy, Social Media Management, Social Network Analysis, Digital Media Strategy, Marketing, Global Marketing, Media Strategy, Customer Engagement, Content Performance Analysis, Consumer Behaviour
Beginner · Course · 1 - 3 Months