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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Programa Especializado en Gerencia de Proyectos Complejos

    Skills you'll gain: Scope Management, Project Scoping, Feasibility Studies, Work Breakdown Structure, Requirements Management, Project Controls, Project Management Life Cycle, Cost Estimation, Project Management, Estimation, Earned Value Management, Project Schedules, Project Portfolio Management, Project Risk Management, Crisis Management, Project Planning, Strategic Planning, Timelines, Project Design, Project Documentation

    Build toward a degree

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.4K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Universidad Austral

    Diseño de Experiencia en Servicios

    Skills you'll gain: Service Design, Customer experience improvement, User Research, Customer experience strategy (CX), Experience Design, Customer Service, Service Improvement, Design Thinking, Expectation Management, Customer Insights, Consumer Behaviour

    4.8
    Rating, 4.8 out of 5 stars
    ·
    750 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    How to Use The IFE-EFE Matrix for Strategic Analysis

    Skills you'll gain: Competitive Analysis, Strategic Thinking, Business Strategy, Strategic Decision-Making, Organizational Strategy, Key Performance Indicators (KPIs), Performance Analysis, Analysis, Internal Auditing, Market Analysis, External Auditing, Market Opportunities, Entrepreneurship, Leadership

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Selecting the Right Customer & Channel

    Skills you'll gain: Customer Retention, Customer Acquisition Management, Customer Analysis, Marketing Channel, Customer Engagement, Loyalty Programs, Customer Insights, Customer Relationship Management, Business-To-Consumer, Cross-Channel Marketing, Marketing Effectiveness, Consumer Behaviour, B2B Sales, Target Market, Operating Cost, Strategic Marketing, Business Metrics, Market Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    F

    Fractal Analytics

    GenAI for Everyone

    Skills you'll gain: Generative AI, ChatGPT, Responsible AI, Social Impact, Artificial Intelligence, AI Personalization, Organizational Effectiveness, Prompt Engineering, LLM Application, Operational Efficiency, Human Centered Design, Ethical Standards And Conduct, Natural Language Processing, Strategic Thinking, Problem Solving, Critical Thinking

    4.4
    Rating, 4.4 out of 5 stars
    ·
    454 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universitat Autònoma de Barcelona

    Sport Sponsorship. Let them Play

    Skills you'll gain: Peer Review, Event Marketing, Brand Marketing, Brand Management, Business Development, Proposal Development, Event Management, Drive Engagement, Business Planning, Program Implementation, Case Studies, Advertising Sales, Stakeholder Management, Social Impact, Employee Engagement

    4.4
    Rating, 4.4 out of 5 stars
    ·
    285 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    I

    IE Business School

    Intelligence Tools for the Digital Age

    Skills you'll gain: Intelligence Collection and Analysis, Strategic Thinking, Competitive Intelligence, Critical Thinking, Analysis, Business Intelligence, Digital Transformation, Timelines, Decision Making, Trend Analysis, Stakeholder Analysis, Business Strategy, Complex Problem Solving, International Relations, Empathy & Emotional Intelligence, Forecasting, Artificial Intelligence

    4.6
    Rating, 4.6 out of 5 stars
    ·
    678 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Case Western Reserve University

    Women in Leadership: Inspiring Positive Change

    Skills you'll gain: Negotiation, Leadership Development, Professional Development, Organizational Leadership, Communication, Leadership, Influencing, Overcoming Obstacles, Personal Development, Empowerment, Relationship Building, Self-Awareness, Workplace inclusivity, Diversity and Inclusion, Assertiveness

    4.7
    Rating, 4.7 out of 5 stars
    ·
    567 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    CertNexus

    Turn Ethical Frameworks into Actionable Steps

    Skills you'll gain: Data Ethics, Business Ethics, Strategic Thinking, Ethical Standards And Conduct, Regulatory Compliance, Analytical Skills, Responsible AI, Technology Strategies, Compliance Management, Decision Making, Business Analysis, Business Strategy, Artificial Intelligence, Information Privacy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    154 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Copywriting with ChatGPT: Produce Compelling Copy That Sells

    Skills you'll gain: Copywriting, User Research, Target Audience, Prompt Engineering, ChatGPT, Writing and Editing, Marketing Materials, Product Knowledge, Value Propositions, Marketing Communications

    4.6
    Rating, 4.6 out of 5 stars
    ·
    76 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Cybersecurity Threat Vectors and Mitigation

    Skills you'll gain: Encryption, Cybersecurity, Cyber Attacks, Threat Management, Security Strategy, Authentications, Threat Detection, Network Security, Authorization (Computing), Cryptography, Data Security, Active Directory, Identity and Access Management, Firewall, Multi-Factor Authentication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    312 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    The Product Owner Profession:  Unleashing the Power of Scrum

    Skills you'll gain: Agile Product Development, Sprint Planning, Product Management, Product Roadmaps, Agile Methodology, Agile Project Management, User Story, Product Strategy, Sprint Retrospectives, Backlogs, Project Management, Stakeholder Communications, Stakeholder Engagement

    4.5
    Rating, 4.5 out of 5 stars
    ·
    143 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing strategy courses

  • Programa Especializado en Gerencia de Proyectos Complejos: Universidad de los Andes
  • Diseño de Experiencia en Servicios: Universidad Austral
  • How to Use The IFE-EFE Matrix for Strategic Analysis: Coursera
  • Selecting the Right Customer & Channel : University of Maryland, College Park
  • GenAI for Everyone: Fractal Analytics
  • Sport Sponsorship. Let them Play: Universitat Autònoma de Barcelona
  • Intelligence Tools for the Digital Age : IE Business School
  • Women in Leadership: Inspiring Positive Change: Case Western Reserve University
  • Turn Ethical Frameworks into Actionable Steps: CertNexus
  • Copywriting with ChatGPT: Produce Compelling Copy That Sells: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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