Content marketing courses can help you learn SEO strategies, audience engagement techniques, content creation, and analytics. You can build skills in crafting compelling narratives, optimizing content for search engines, and measuring campaign effectiveness. Many courses introduce tools like Google Analytics, HubSpot, and social media management platforms, showing how these resources can enhance your content strategy and track performance.

Coursera
Skills you'll gain: Email Marketing, Campaign Management, Lead Generation, Marketing Automation, Marketing Materials, Registration, Dashboard
Beginner · Guided Project · Less Than 2 Hours

ESSEC Business School
Skills you'll gain: Social Impact, Business Modeling, Market Research, Business Planning, Entrepreneurship, Sustainable Business, Key Performance Indicators (KPIs), Marketing, Customer Analysis, Stakeholder Analysis, Business Development, Needs Assessment, Target Audience, Entrepreneurial Finance, Governance, Financial Forecasting
Mixed · Course · 1 - 4 Weeks

Michigan State University
Skills you'll gain: Peer Review, Storyboarding, Editing, Storytelling
Mixed · Course · 1 - 3 Months

Kennesaw State University
Skills you'll gain: Six Sigma Methodology, Process Improvement, Process Optimization, Correlation Analysis, Statistical Hypothesis Testing, Lean Six Sigma, Kaizen Methodology, Quality Improvement, Regression Analysis, Statistical Process Controls, Continuous Improvement Process, Process Capability, Project Management, Quality Management, Cost Benefit Analysis, Statistical Inference, Document Control
Beginner · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Brand Strategy, Global Marketing, Marketing Psychology, Consumer Behaviour, Brand Management, Cultural Diversity, Brand Awareness, Cultural Sensitivity, Culture, Intercultural Competence, Marketing Strategies, Marketing
Beginner · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Exploratory Data Analysis, Statistical Reporting, Data Analysis, Data Presentation, Data Management, Data Strategy, Team Management, Workflow Management, Analytical Skills, Team Leadership, Statistical Inference, Statistical Modeling, Communication
Mixed · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: MarTech, Marketing, Product Promotion, Marketing Strategies, Marketing Channel, Digital Marketing, Digital Transformation, Consumer Behaviour, New Product Development, Customer Engagement, E-Commerce, Price Negotiation, Innovation
Beginner · Course · 1 - 4 Weeks

Yale University
Skills you'll gain: Mammography, Oncology, Clinical Trials, Diagnostic Tests, Radiation Therapy, Surgery, Care Management, Preventative Care, Pathology, Patient Treatment, Biology, Patient Education And Counseling, Epidemiology, Molecular Biology
Mixed · Course · 1 - 3 Months

Skills you'll gain: Product Lifecycle Management, Product Roadmaps, Product Management, Product Planning, New Product Development, Product Strategy, Project Management Life Cycle, Agile Product Development, Business Planning, User Requirements Documents, Team Building, Competitive Analysis, Market Research, Market Analysis, Marketing Strategies, Risk Management, Financial Analysis
Beginner · Course · 1 - 3 Months

Tecnológico de Monterrey
Skills you'll gain: Web Analytics, Google Analytics, Search Engine Marketing, Marketing Analytics, Market Research, Digital Marketing, Analytical Skills, Online Advertising, Email Marketing, Customer Data Management, Analytics, Consumer Behaviour, Data Analysis, Customer Relationship Management, Advertising Campaigns
Beginner · Course · 1 - 4 Weeks

Hebrew University of Jerusalem
Skills you'll gain: Computer Science, Computer Engineering, Computer Architecture, Computer Programming, System Programming, Virtual Machines, Operating Systems, Software Architecture, Algorithms, Software Design, Program Development, Object Oriented Programming (OOP), Data Structures, Computer Graphic Techniques
Mixed · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Interviewing Skills, Leadership, Business Leadership, Leadership Development, Leadership and Management, Professional Development, Team Building, Recruitment, Team Management, Talent Management, Self-Awareness, Coaching, Communication
Intermediate · Course · 1 - 4 Weeks