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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free
    Free
    U

    University of Alberta

    Science Literacy

    Skills you'll gain: Scientific Methods, Science and Research, General Science and Research, Research Methodologies, Research, Research Design, Deductive Reasoning, Peer Review, Experimentation, Media and Communications, Correlation Analysis, Journalism, Statistical Analysis, Probability & Statistics, Cultural Diversity, Descriptive Statistics, Communication

    4.4
    Rating, 4.4 out of 5 stars
    ·
    270 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University at Buffalo

    Energy: The Enterprise

    Skills you'll gain: Energy and Utilities, Workforce Development, Sustainable Development, Sustainable Technologies, Electric Power Systems, Environment and Resource Management, Environmental Science, Innovation, Emerging Technologies, Market Dynamics, Climate Change Mitigation, Operational Efficiency

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Digital Marketing Capstone

    Skills you'll gain: Keyword Research, Email Marketing, Digital Marketing, Campaign Management, Marketing Analytics, Online Advertising, Performance Analysis, Consumer Behaviour, Marketing Strategies, Key Performance Indicators (KPIs), Web Analytics and SEO, Search Engine Optimization, Web Content, Customer Analysis, Data Collection, Advertising Campaigns

    4.5
    Rating, 4.5 out of 5 stars
    ·
    603 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Data – What It Is, What We Can Do With It

    Skills you'll gain: Data Literacy, Data Visualization, Data Analysis, Research Design, Descriptive Statistics, Analytics, Analysis, Statistics, Quantitative Research, Statistical Methods, Probability & Statistics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    182 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Virginia Darden School Foundation

    The Strategist's Challenge

    Skills you'll gain: Business Strategy, Competitive Analysis, Strategic Decision-Making, Organizational Strategy, Market Analysis, Analysis, Business Analysis, Business Modeling, Value Propositions, Case Studies, Market Dynamics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    81 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    J

    Johns Hopkins University

    Evidence-based Toxicology

    Skills you'll gain: Verification And Validation, Pharmacology, Environmental Science, Research, Safety Assurance, Scientific Methods, Biostatistics, Bioinformatics, Research Methodologies, Environmental Regulations, Research Design, Risk Analysis, Data Synthesis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    121 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Branding and Customer Experience

    Skills you'll gain: Customer experience strategy (CX), Customer experience improvement, Branding, Brand Management, Behavioral Economics, Brand Strategy, Consumer Behaviour, Customer Insights, User Experience, Integrated Marketing Communications, Business Ethics, Cross-Functional Collaboration, Employee Engagement, Leadership

    4.7
    Rating, 4.7 out of 5 stars
    ·
    559 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Successful Interviewing

    Skills you'll gain: Interviewing Skills, Concision, Public Speaking, Persuasive Communication, Cultural Responsiveness, Business Research, Non-Verbal Communication, Professionalism, Negotiation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    175 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    ¿Cómo convertir mi idea en empresa?

    Skills you'll gain: User Feedback, Entrepreneurship, Business Development, New Business Development, Product Development, Customer Analysis, Business Planning, Market Opportunities, Product Design, Value Propositions, Needs Assessment, Customer Insights, Business Strategies, Product Testing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    489 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Y

    Yonsei University

    AR (Augmented Reality) & Video Streaming Services Emerging Technologies

    Skills you'll gain: Augmented Reality, Augmented and Virtual Reality (AR/VR), Multimedia, Emerging Technologies, Market Analysis, Market Opportunities, Cloud Services, Network Protocols, Application Development, Network Infrastructure, Computer Vision, Video Production, Content Management, User Interface (UI)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    121 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The University of Tokyo

    Interactive Computer Graphics

    Skills you'll gain: Visualization (Computer Graphics), Interactive Design, Computer Graphics, Computer Graphic Techniques, Human Computer Interaction, Animation and Game Design, User Interface (UI), Robotics, 3D Assets, Algorithms, Simulations

    4
    Rating, 4 out of 5 stars
    ·
    316 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Leadership and Critical Thinking

    Skills you'll gain: Critical Thinking, Organizational Leadership, Independent Thinking, Positivity, Self-Awareness, Stress Management, Leadership, Resilience, Influencing, Motivational Skills, Decision Making, Personal Development, Leadership Development, Industrial and Organizational Psychology, Strategic Thinking, Leadership and Management, Emotional Intelligence, Business Leadership, Systems Thinking, Research

    4.6
    Rating, 4.6 out of 5 stars
    ·
    351 reviews

    Advanced · Specialization · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Science Literacy : University of Alberta
  • Energy: The Enterprise: University at Buffalo
  • Digital Marketing Capstone: University of Illinois Urbana-Champaign
  • Data – What It Is, What We Can Do With It: Johns Hopkins University
  • The Strategist's Challenge: University of Virginia Darden School Foundation
  • Evidence-based Toxicology: Johns Hopkins University
  • Branding and Customer Experience: IE Business School
  • Successful Interviewing: University of Maryland, College Park
  • ¿Cómo convertir mi idea en empresa?: Universidad de los Andes
  • AR (Augmented Reality) & Video Streaming Services Emerging Technologies: Yonsei University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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