Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

Tecnológico de Monterrey
Skills you'll gain: Critical Thinking, Organizational Leadership, Independent Thinking, Positivity, Self-Awareness, Stress Management, Leadership, Resilience, Influencing, Motivational Skills, Decision Making, Personal Development, Leadership Development, Industrial and Organizational Psychology, Strategic Thinking, Leadership and Management, Emotional Intelligence, Business Leadership, Systems Thinking, Research
Advanced · Specialization · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Design Thinking, Innovation, New Product Development, Product Development, Customer Insights, Service Design, Customer experience strategy (CX), Customer Analysis, User Feedback, Consumer Behaviour, Market Research, Business Strategies, Customer Relationship Management, Case Studies
Beginner · Course · 1 - 4 Weeks

University of London
Skills you'll gain: Financial Statements, Business Planning, Organizational Structure, Financial Analysis, Business Strategy, International Finance, Target Market, Market Research, Global Marketing, Operating Cost, Consumer Behaviour, Cost Accounting, Management Accounting, Market Analysis
Mixed · Course · 1 - 3 Months

Imperial College London
Skills you'll gain: Health Promotion, Behavioral Economics, Public Health, Applied Behavior Analysis, Social Determinants Of Health, Public Health and Disease Prevention, Health Policy, Cultural Diversity, Psychology, Risk Analysis
Beginner · Course · 1 - 4 Weeks
Ludwig-Maximilians-Universität München (LMU)
Skills you'll gain: Competitive Analysis, Game Theory, Business Strategy, Market Dynamics, Go To Market Strategy, Strategic Partnership, Strategic Decision-Making, Market Analysis, Consumer Behaviour, Product Development, Innovation
Mixed · Course · 1 - 3 Months

Pontificia Universidad Católica del Perú
Skills you'll gain: Brand Management, Marketing, Strategic Marketing, Marketing Strategies, Marketing Planning, Branding, Value Propositions, Brand Strategy, Business Strategy, Consumer Behaviour, Market Analysis, Digital Marketing
Beginner · Course · 1 - 3 Months

Yale University
Skills you'll gain: Investment Banking, Financial Market, Risk Management, Financial Regulation, Securities (Finance), Finance, Governance, Portfolio Management, Capital Markets, Banking, Behavioral Economics, Corporate Finance, Underwriting, Non-Profit Accounting, Insurance
Beginner · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Logo Design, Style Guides, Marketing Design, Branding, Marketing Materials, Brand Management, Organizational Skills, Marketing, File Management, Graphic Design, Business, Digital Marketing
Intermediate · Guided Project · Less Than 2 Hours

University of Michigan
Skills you'll gain: Qualitative Research, User Research, Usability Testing, User Centered Design, Research Methodologies, Needs Assessment, Interviewing Skills, Research, Human Computer Interaction, Data Collection
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Persona Development, Customer Relationship Management (CRM) Software, Customer Insights, Customer Data Management, Target Audience, Target Market, Marketing Strategies, Consumer Behaviour, Market Analysis, Social Media, Product Knowledge, Research
Beginner · Guided Project · Less Than 2 Hours
University of Illinois Urbana-Champaign
Skills you'll gain: Bankruptcies, Securities (Finance), Commercial Laws, Loans, Banking, Financial Regulations, Regulation and Legal Compliance, Business, Financial Regulation, Organizational Structure, Governance, Mergers & Acquisitions
Build toward a degree
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Microbiology, Pharmacology, Health Disparities, Psychosocial Assessments, Psychiatric And Mental Health Nursing, Molecular Biology, Infection Control, Infectious Diseases, Nursing Care, Biochemistry, Psychology, Molecular, Cellular, and Microbiology, Sociology, Cultural Sensitivity, Analytical Chemistry, Immunology, Behavior Management, Biology, Decision Making, Taxonomy
Intermediate · Professional Certificate · 3 - 6 Months