Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.
Universidad de los Andes
Skills you'll gain: User Story, Version Control, Git (Version Control System), Continuous Integration, Unified Modeling Language, Software Testing, Test Automation, Software Architecture, Maintainability, System Testing, JavaScript Frameworks, Software Design, Usability, Acceptance Testing, Web Content Accessibility Guidelines, Test Script Development, Angular, Agile Software Development, Application Design, Software Design Patterns
Credit offered
Mastertrack · 6 - 12 Months
University of Colorado Boulder
Skills you'll gain: Model Evaluation, Data Mining, Unsupervised Learning, Supervised Learning, Service Level, Probability, Dimensionality Reduction, Deep Learning, Statistical Modeling, Applied Machine Learning, Anomaly Detection, Machine Learning Algorithms, Statistical Inference, Statistical Hypothesis Testing, Statistical Machine Learning, Data Warehousing, Recurrent Neural Networks (RNNs), Performance Testing, Bash (Scripting Language), Data Science
Credit offered
Graduate Certificate · 6 - 12 Months

Ball State University
Skills you'll gain: Data Ethics, Full-Stack Web Development, Graph Theory, Data Collection, Supervised Learning, Software Development Methodologies, File Systems, SQL, Statistical Methods, Data Wrangling, Theoretical Computer Science, Application Security, Cryptography, Object Oriented Programming (OOP), Statistical Hypothesis Testing, Text Mining, Artificial Intelligence, Analytics, Natural Language Processing, R Programming
Earn a degree
Degree · 1 - 4 Years

University of Huddersfield
Skills you'll gain: Linear Algebra, Integral Calculus, Graph Theory, Matplotlib, Computational Logic, Calculus, Differential Equations, Theoretical Computer Science, Data Visualization Software, Algorithms, Python Programming, Computational Thinking, Data Analysis, Mathematical Modeling, Engineering Analysis, Data Manipulation, Algebra, Mathematical Theory & Analysis, Geometry, General Mathematics
Earn a degree
Degree · 1 - 4 Years

Ball State University
Skills you'll gain: Data Ethics, Graph Theory, Data Collection, Supervised Learning, Software Development Methodologies, File Systems, SQL, Statistical Hypothesis Testing, Statistical Methods, Data Wrangling, Logistic Regression, SAS (Software), Object Oriented Programming (OOP), Spatial Analysis, Text Mining, Financial Data, Artificial Intelligence, Analytics, Natural Language Processing, R Programming
Earn a degree
Degree · 1 - 4 Years