Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.
Universidad de Palermo
Skills you'll gain: Key Performance Indicators (KPIs), Data Storytelling, Business Planning, Business Modeling, Marketing Planning, Selling Techniques, Human Capital, Portfolio Management, Management Accounting, Strategic Marketing, Digital Transformation, Regression Analysis, Corporate Sustainability, Entrepreneurial Finance, IT Management, B2B Sales, Branding, Market Dynamics, Teamwork, Agile Product Development
Earn a degree
Degree · 1 - 4 Years

Pontificia Universidad Católica de Chile
Skills you'll gain: Descriptive Analytics, Business Analytics, Model Evaluation, Logistic Regression, Dimensionality Reduction, Data Mining, Statistical Methods, Data Analysis, Plot (Graphics), Statistical Modeling, Data-Driven Decision-Making, R Programming, Big Data, Predictive Modeling, Data Management, Predictive Analytics, Data Modeling, Visualization (Computer Graphics), Scientific Visualization, Data Visualization Software
Credit offered
Mastertrack · 6 - 12 Months

Google Cloud
Skills you'll gain: Data Pipelines, Google Cloud Platform, Data Processing, Data Storage, Cloud Engineering, Systems Design, Data Infrastructure, Data Management, Data Architecture, Data Integration, Data Analysis, Automation
Advanced · Course · 1 - 3 Months

Skills you'll gain: Google Gemini, Google Workspace, Application Deployment, OAuth, AI Enablement, Email Automation, Enterprise Application Management, Identity and Access Management, Productivity Software, Collaborative Software, Application Programming Interface (API), Internal Communications, Data Store, Information Architecture
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, Exploratory Data Analysis, Data Processing, Data Manipulation, Data Cleansing, Big Data, Google Cloud Platform, Generative AI Agents, Debugging, SQL
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Pipelines, Apache Kafka, Real Time Data, Google Cloud Platform, Extract, Transform, Load, Data Architecture, Managed Services, Data Collection, Cloud Services, Data Transformation
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Google Gemini, Data Processing, Data Analysis, Data Preprocessing, Data-Driven Decision-Making, Generative AI, Artificial Intelligence
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Gemini, Data Preprocessing, Exploratory Data Analysis, Big Data, Google Cloud Platform, Interactive Data Visualization, Data Pipelines, Generative AI, Debugging, SQL
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Looker (Software), Big Data, Data Visualization Software, Extract, Transform, Load, Data Transformation, Data Integration, Data Pipelines, Data Warehousing, SQL, Data Analysis, Google Sheets, Data Cleansing, Data Import/Export, Google Cloud Platform
Intermediate · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Data Pipelines, Dataflow, Apache Airflow, Extract, Transform, Load, Data Quality, Data Lakes, PySpark, Data Warehousing, Google Cloud Platform, Workflow Management, Apache Spark, Data Integration, Apache Hadoop, Big Data, Data Processing, Business Intelligence Software, Data Transformation, Cloud Storage
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Generative AI, AI Personalization, Prompt Engineering Tools, AI Enablement, Web Content, Web Analytics and SEO, Google Cloud Platform, User Experience, Web Development
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Sharing, Extract, Transform, Load, Cloud Storage, Google Cloud Platform, Data Migration, Data Pipelines, Big Data, Data Infrastructure, Data Warehousing, Data Storage, Data Processing, Data Management, Metadata Management, Automation
Beginner · Course · 1 - 3 Months