Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

University of Illinois at Urbana-Champaign
Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Revenue Recognition, Financial Auditing, Variance Analysis, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making
Earn a degree
Degree · 1 - 4 Years
University of Colorado Boulder
Skills you'll gain: Machine Learning Algorithms, Real-Time Operating Systems, Big Data, User Research, User Experience Design, Product Development, User Experience, Power Electronics, User Interface and User Experience (UI/UX) Design, Usability, Verification And Validation, Data Preprocessing, Analytics, Embedded Software, Control Systems, File Systems, Usability Testing, Internet Of Things, Embedded Systems, Human Computer Interaction
Credit offered
Graduate Certificate · 6 - 12 Months
Universidad de Palermo
Skills you'll gain: Data Storytelling, Business Modeling, Key Performance Indicators (KPIs), Selling Techniques, Human Capital, Business Planning, Strategic Marketing, Portfolio Management, Financial Statements, Business Analytics, Digital Transformation, Corporate Sustainability, Entrepreneurial Finance, Market Dynamics, Enterprise Resource Planning, Brand Management, Digital Advertising, Equities, Team Leadership, Agile Product Development
Earn a degree
Degree · 1 - 4 Years

Skills you'll gain: Generative AI, Web Content, Web Analytics and SEO, Google Cloud Platform, Information Architecture, Prompt Engineering, User Experience, Content Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Responsible AI, Applied Machine Learning, Data Analysis, Artificial Intelligence, Model Evaluation, Machine Learning
Intermediate · Course · 1 - 4 Weeks

University of London
Skills you'll gain: Process Design, Global Marketing, Consumer Behaviour, Statistical Analysis, Organizational Change, Process Mapping, Statistical Methods, Integrated Marketing Communications, Advertising, Innovation, Mergers & Acquisitions, Training and Development, Virtual Teams, Databases, Cost Accounting, International Finance, Research, Team Management, Economic Development, Cultural Diversity
Earn a degree
Degree · 1 - 4 Years

Pontificia Universidad Católica de Chile
Skills you'll gain: Large Language Modeling, Database Design, Data Ethics, Customer Analysis, Descriptive Analytics, Revenue Management, FinTech, Spatial Data Analysis, Social Network Analysis, People Analytics, Time Series Analysis and Forecasting, Predictive Analytics, Biostatistics, Social Determinants Of Health, Unsupervised Learning, Gerontology, Governance, Matplotlib, Deep Learning, Bayesian Statistics
Earn a degree
Degree · 1 - 4 Years

Pontificia Universidad Católica de Chile
Skills you'll gain: Descriptive Analytics, Business Analytics, Model Evaluation, Logistic Regression, Data Mining, Dimensionality Reduction, Business Analysis, Plot (Graphics), Analytics, Predictive Analytics, Data Analysis, R Programming, Statistical Modeling, Big Data, Visualization (Computer Graphics), Predictive Modeling, Data Modeling, Advanced Analytics, Data Visualization Software, Statistical Visualization
Credit offered
Mastertrack · 6 - 12 Months

Skills you'll gain: Generative AI, AI Enablement, Web Content, AI Personalization, Web Analytics and SEO, Prompt Engineering, Google Cloud Platform
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Responsible AI, Model Evaluation, Artificial Intelligence, Applied Machine Learning, Data Analysis, Data Visualization Software, Machine Learning, Technical Documentation
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, Big Data, Exploratory Data Analysis, Data Analysis, Data Preprocessing, Google Cloud Platform, Generative AI, SQL, Data Visualization Software
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Big Data, Data Analysis, Applied Machine Learning, Google Cloud Platform, Machine Learning, SQL
Beginner · Course · 1 - 4 Weeks