Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Looker (Software), Business Intelligence, Data Analysis Expressions (DAX), Dashboard, Ad Hoc Analysis, SQL, Data Analysis, Google Cloud Platform
Intermediate · Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Big Data, Analytics, Data Analysis, Applied Machine Learning, MLOps (Machine Learning Operations), Google Cloud Platform, Machine Learning, Predictive Modeling, SQL
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Database Design, Google Cloud Platform, NoSQL, Data Access, Big Data, Command-Line Interface
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Supervised Learning, Data Preprocessing, Machine Learning, Machine Learning Algorithms, Time Series Analysis and Forecasting, Data Quality, Unsupervised Learning, Data Cleansing, Data Analysis, Feature Engineering, Data Transformation, Data Manipulation, Model Evaluation, Exploratory Data Analysis, Classification Algorithms, Regression Analysis
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Looker (Software), Dashboard, Interactive Data Visualization, Data Visualization, Exploratory Data Analysis, Google Cloud Platform, Data Analysis, Cloud Computing
Beginner · Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Google Gemini, Google Cloud Platform, Big Data, Generative AI, Customer Relationship Management, Predictive Modeling, Advanced Analytics, Artificial Intelligence and Machine Learning (AI/ML), SQL, Prompt Engineering, Data Analysis, Python Programming
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Generative AI, Retrieval-Augmented Generation, Gemini, Embeddings, Google Gemini, Vector Databases, Prompt Engineering, Large Language Modeling, Big Data, Responsible AI, AI Workflows, Google Cloud Platform
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: File Management, MySQL, Control Panels, Database Management, Web Servers, Email Automation, Server Administration, System Configuration, Data Storage, Web Analytics and SEO, Network Routing
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Drive Engagement, Social Media Management, Social Media Content, Community Development, Discussion Facilitation, Content Strategy
Beginner · Course · 1 - 4 Weeks
University of North Texas
Skills you'll gain: Operations Management, Mediation, Model Evaluation, Compensation and Benefits, Organizational Change, Event Management, Grammar, Sales Process, Data Visualization, Marketing Planning, Design Thinking, Public Policies, Global Marketing, Probability & Statistics, Social Studies, Cultural Diversity, Digital Media Strategy, Organizational Leadership, Music History, Sociology
Earn a degree
Degree · 1 - 4 Years

IIT Roorkee
Skills you'll gain: New Product Development, Mergers & Acquisitions, FinTech, Capital Budgeting, Brand Management, Supply Chain, Integrated Marketing Communications, Business Marketing, Sales Process, Business Valuation, Innovation, Succession Planning, Management Accounting, Statistical Process Controls, Product Management, Supply Chain Management, Marketing Management, Revenue Management, Sampling (Statistics), Production Schedule
Earn a degree
Degree · 1 - 4 Years

Coursera
Skills you'll gain: Facebook, System Configuration
Beginner · Guided Project · Less Than 2 Hours