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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: New
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    IBM

    SEO Mastery: From Fundamentals to GenAI and GEO Strategies

    Skills you'll gain: Prompt Engineering, Web Analytics and SEO, Search Engine Optimization, Search Engine Marketing, AI Enablement, Generative AI, Marketing Strategy and Techniques, Blogs, Digital Marketing, Content Marketing, Content Creation, Web Content, Semantic Web, Keyword Research, Content Strategy, Growth Strategies, Artificial Intelligence, Web Analytics, Competitive Analysis, Performance Measurement

    4.7
    Rating, 4.7 out of 5 stars
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    29 reviews

    Intermediate · Specialization · 1 - 3 Months

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    University of Rochester

    The Power of Markets III: Input Markets and Promoting Efficiency

    Skills you'll gain: Market Dynamics, Supply And Demand, Economics, Policty Analysis, Research, and Development, Price Negotiation, Public Policies, Market Analysis, Competitive Analysis, Consumer Behaviour, Strategic Thinking

    4.9
    Rating, 4.9 out of 5 stars
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    42 reviews

    Intermediate · Course · 1 - 4 Weeks

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    Università Bocconi

    Management of Fashion and Luxury Companies

    Skills you'll gain: Annual Reports, Retail Store Operations, Brand Management, Case Studies, Global Marketing, Brand Strategy, Communication Strategies, Marketing Management, Business Modeling, Business Strategy, New Business Development, E-Commerce, Consumer Behaviour, Market Trend, Product Development

    4.7
    Rating, 4.7 out of 5 stars
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    6.2K reviews

    Mixed · Course · 1 - 3 Months

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    Duke University

    Introduction to Logic and Critical Thinking

    Skills you'll gain: Deductive Reasoning, Critical Thinking, Logical Reasoning, Analysis, Diagram Design, Probability, Sampling (Statistics), Persuasive Communication, Research, Sample Size Determination, Writing, Case Studies, Oral Expression, Correlation Analysis, Communication, Scientific Methods, Information Architecture, Business Communication, Interactive Learning

    4.6
    Rating, 4.6 out of 5 stars
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    3.6K reviews

    Beginner · Specialization · 3 - 6 Months

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    Duke University

    Medical Neuroscience

    Skills you'll gain: Neurology, Physiology, Anatomy, Cell Biology, Psychology, Pathology, Molecular Biology

    4.9
    Rating, 4.9 out of 5 stars
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    3.1K reviews

    Advanced · Course · 3 - 6 Months

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    Novartis

    Drug Hunting: The Science of Making New Medicines

    Skills you'll gain: Pre-Clinical Development, Drug Interaction, Clinical Trials, Pharmacology, Drug Development, Pharmaceuticals, Patient Safety, Clinical Research, Competitive Intelligence, Safety Standards, Laboratory Testing, Biochemical Assays, Medication Administration, Pharmacotherapy, Pharmaceutical Terminology, Safety Assurance, Biotechnology, Biochemistry, Laboratory Research, Chemistry

    4.8
    Rating, 4.8 out of 5 stars
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    265 reviews

    Intermediate · Specialization · 3 - 6 Months

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    University of Illinois Urbana-Champaign

    New Fermentation Markets and How They Scale

    Skills you'll gain: Biotechnology, Food and Beverage, Sustainable Technologies, Scalability, Manufacturing and Production, Sustainability Standards, Process Engineering, Product Development, Global Marketing, Chemical Engineering, Innovation, Market Trend, Market Analysis, Microbiology, Workforce Development

    Beginner · Course · 1 - 4 Weeks

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    Packt

    Kibana 8.x – A Quick Start Guide to Data Analysis

    Skills you'll gain: Kibana, Dashboard, Interactive Data Visualization, Data Visualization, Data Visualization Software, Grafana, Graphing, Data Analysis, Splunk, Real Time Data, Anomaly Detection, Applied Machine Learning, Time Series Analysis and Forecasting, Query Languages, SQL, Role-Based Access Control (RBAC), Qualitative Research

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    SAP

    SAP Professional Fundamentals

    Skills you'll gain: Consulting, Relationship Management, Business Consulting, Product Strategy, Technical Consulting, Relationship Building, Project Management, Rapport Building, Consultative Approaches, Project Implementation, Agile Methodology, Company, Product, and Service Knowledge, Waterfall Methodology, Solution Delivery, Systems Thinking, Business Transformation, Digital Transformation, Design Thinking, Customer Analysis, Business Research

    4.7
    Rating, 4.7 out of 5 stars
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    1K reviews

    Beginner · Course · 1 - 3 Months

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    Keller Williams

    The Principles of Real Estate

    Skills you'll gain: Lead Generation, Real Estate, Real Estate Sales, Property and Real Estate, Customer Relationship Building, Database Management, Sales Process, Client Services, Sales Prospecting, Prioritization, Goal Setting, Market Data, Market Analysis, Calendar Management, Market Trend, Compensation Management

    4.8
    Rating, 4.8 out of 5 stars
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    150 reviews

    Beginner · Course · 1 - 3 Months

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    PwC

    Data Analysis and Presentation Skills: the PwC Approach

    Skills you'll gain: Analytics, Data Visualization, Business Analytics, Data Analysis, Microsoft PowerPoint, Data Presentation, Presentations, Excel Formulas, Data-Driven Decision-Making, Dashboard, Business Intelligence, Microsoft Excel, Customer Analysis, Data Visualization Software, Big Data, Data Storytelling, Target Audience, Business Consulting, Spreadsheet Software, Data Cleansing

    4.6
    Rating, 4.6 out of 5 stars
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    11K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
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    INSEAD

    Blockchain Opportunity Analysis

    Skills you'll gain: Peer Review, Blockchain, Market Opportunities, Business Analysis, Competitive Analysis, Case Studies, Market Analysis, Solution Design, New Business Development, Business Modeling, Value Propositions, Business Strategy, Market Research, Target Audience

    4.6
    Rating, 4.6 out of 5 stars
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    211 reviews

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • SEO Mastery: From Fundamentals to GenAI and GEO Strategies: IBM
  • The Power of Markets III: Input Markets and Promoting Efficiency: University of Rochester
  • Management of Fashion and Luxury Companies: Università Bocconi
  • Introduction to Logic and Critical Thinking: Duke University
  • Medical Neuroscience: Duke University
  • Drug Hunting: The Science of Making New Medicines: Novartis
  • New Fermentation Markets and How They Scale: University of Illinois Urbana-Champaign
  • Kibana 8.x – A Quick Start Guide to Data Analysis: Packt
  • SAP Professional Fundamentals: SAP
  • The Principles of Real Estate: Keller Williams

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Brand Management (7)

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