Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Prompt Engineering, ChatGPT, No-Code Development, OpenAI, LLM Application, Generative AI, Microsoft Power Platform, Email Automation, Application Development, Microsoft Power Automate/Flow, Serverless Computing, Microsoft Azure, Microsoft Outlook, Email Marketing
Intermediate · Course · 3 - 6 Months

University of Maryland, College Park
Skills you'll gain: Data Integration, Data Ethics, R Programming, Surveys, Informed Consent, Statistical Methods, Statistical Analysis, Sampling (Statistics), Regression Analysis, Descriptive Statistics, Logistic Regression
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Ggplot2, Tidyverse (R Package), Data Visualization, Data Analysis, Exploratory Data Analysis, R Programming, Data Visualization Software, Data Manipulation, R (Software)
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: A/B Testing, Pandas (Python Package), Matplotlib, Plotly, Data Visualization, Statistical Methods, GitHub, Data Manipulation, Statistical Hypothesis Testing, Version Control, Statistical Analysis, Data Science, Python Programming, NumPy, Statistics, Data Analysis, Git (Version Control System), Data Import/Export, Programming Principles, Data Cleansing
Beginner · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Color Theory, Design, Photo Editing, Graphic Design, Creative Design, Typography, Layout Design, Content Creation, Social Media, Digital Marketing
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Data Ethics, No-Code Development, Data Cleansing, Data Preprocessing, Artificial Intelligence, Machine Learning, Business Metrics, Data Storytelling, Responsible AI, User Experience Design, AI Product Strategy, Application Design, Generative AI, Business Analytics, Regulation and Legal Compliance, Application Deployment, Scalability, Data Validation, Dashboard, Automation
Beginner · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Peer Review, Data Literacy, Research, Quantitative Research, Report Writing, Analytical Skills, Data Analysis, Research Methodologies, Statistical Analysis
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Process Capability, Statistical Analysis, Data Analysis, Project Management, Six Sigma Methodology, Statistics, Work Breakdown Structure, Lean Six Sigma, Process Analysis, Data Collection, Project Scoping, Performance Measurement, Customer experience improvement, Quality Improvement, Quality Control
Beginner · Course · 1 - 3 Months

Skills you'll gain: Extract, Transform, Load, Apache Spark, Data Pipelines, Data Integration, Big Data, Data Infrastructure, Data Processing, Data Warehousing, Data Management, Scalability
Beginner · Course · 1 - 4 Weeks

Board Infinity
Skills you'll gain: Agile Methodology, Product Strategy, Product Design, Market Analysis, Target Market, Stakeholder Communications, Portfolio Management, Decision Making, Data Analysis, Technical Communication, Communication, Innovation, Complex Problem Solving, Key Performance Indicators (KPIs), Prioritization
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Drive Engagement, Customer Engagement, Social Media Marketing, Social Media Content, Social Media, Social Media Strategy, Brand Awareness, Growth Strategies
Beginner · Guided Project · Less Than 2 Hours

Emory University
Skills you'll gain: Business Strategy, Corporate Strategy, Organizational Strategy, Strategic Planning, Competitive Analysis, Strategic Decision-Making, Innovation, Market Analysis, Value Propositions, Business Risk Management, Sustainable Business, Market Dynamics
Beginner · Course · 1 - 3 Months