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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Preview
    Preview
    C

    Columbia University

    Economics of Money and Banking

    Skills you'll gain: International Finance, Derivatives, Financial Systems, Balance Sheet, Financial Market, Payment Systems, Banking, Capital Markets, Economics, Market Liquidity, Financial Regulation, Finance, Market Dynamics

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.7K reviews

    Mixed · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Amsterdam

    Basic Statistics

    Skills you'll gain: Statistical Hypothesis Testing, Statistics, Scientific Methods, Quantitative Research, Data Analysis Software

    4.6
    Rating, 4.6 out of 5 stars
    ·
    4.6K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Build Wireframes and Low-Fidelity Prototypes

    Skills you'll gain: Storyboarding, Wireframing, Information Architecture, Figma (Design Software), User Experience Design, User Centered Design, Prototyping, User Interface (UI), Usability, Mockups, Conceptual Design, User Flows

    4.9
    Rating, 4.9 out of 5 stars
    ·
    9.6K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    California Institute of the Arts

    UI / UX Design

    Skills you'll gain: Information Architecture, Wireframing, User Interface and User Experience (UI/UX) Design, Persona (User Experience), Mockups, User Experience Design, Responsive Web Design, UI/UX Strategy, Web Design, Adobe XD, User Interface (UI) Design, User Experience, User Centered Design, Interaction Design, Prototyping, Graphic and Visual Design, Web Language, Design, Design Elements And Principles, User Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    8K reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Google Ads for Beginners

    Skills you'll gain: Google Ads, Keyword Research, Target Audience, Pay Per Click Advertising, Search Engine Marketing, Advertising Campaigns, Campaign Management, Online Advertising, Digital Advertising, Marketing, Digital Marketing, Return On Investment

    4.4
    Rating, 4.4 out of 5 stars
    ·
    5.9K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Digital Marketing

    Skills you'll gain: Data Storytelling, Marketing Analytics, Keyword Research, Email Marketing, Customer experience strategy (CX), Case Studies, Strategic Communication, Search Engine Marketing, Marketing Communications, Digital Marketing, Analytics, Digital Media Strategy, Campaign Management, Business Analytics, Content Marketing, Marketing Management, Marketing, Web Analytics, Data Analysis, Data Visualization

    4.7
    Rating, 4.7 out of 5 stars
    ·
    23K reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Illinois Urbana-Champaign

    Sustainable Innovation for Subsistence Marketplaces

    Skills you'll gain: Sustainable Development, Design Thinking, Environmental Issue, Sustainable Business, Solution Design, Innovation, Product Development, Entrepreneurship, Human Centered Design, Business Planning, Market Analysis, Market Research, Business Development, Consumer Behaviour, Needs Assessment, Cultural Sensitivity

    Build toward a degree

    4.1
    Rating, 4.1 out of 5 stars
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    125 reviews

    Beginner · Course · 1 - 3 Months

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    U

    Universidade Estadual de Campinas

    Revisão Sistemática e Meta-análise

    Skills you'll gain: Data Synthesis, Data Collection, Research, Research Design, Research Reports, Research Methodologies, Clinical Research, Quantitative Research, Peer Review, Statistical Methods, Report Writing, Data Quality, Epidemiology, Statistical Analysis, Qualitative Research, Risk Analysis

    4.9
    Rating, 4.9 out of 5 stars
    ·
    2.9K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    D

    Duke University

    Oil & Gas Industry Operations and Markets

    Skills you'll gain: Oil and Gas, Market Dynamics, Energy and Utilities, Transportation Operations, Operations, Production Process, Market Trend, Cost Estimation, Market Analysis, Natural Resource Management

    4.8
    Rating, 4.8 out of 5 stars
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    6.5K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free
    Free
    U

    Università Bocconi

    Startup Calling: dall'idea all'impatto

    Skills you'll gain: Entrepreneurship, Business Modeling, Go To Market Strategy, Problem Solving, Growth Strategies, Presentations, New Product Development, Design Thinking, User Research, Fundraising, Value Propositions, Customer Insights, Entrepreneurial Finance, Competitive Analysis, Market Analysis, Lean Methodologies, Interviewing Skills

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Interactive Brokers

    Forex - Trading Around the World

    Skills you'll gain: Financial Trading, International Finance, Financial Market, Securities Trading, Equities, Capital Markets, Market Data, Market Dynamics, Portfolio Risk, Market Trend, Market Analysis

    4.3
    Rating, 4.3 out of 5 stars
    ·
    229 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    W

    Wesleyan University

    Social Psychology

    Skills you'll gain: Social Sciences, Psychology, Persuasive Communication, Sociology, Empathy & Emotional Intelligence, Behavior Management, Conflict Management, Research, Diversity Awareness, Ethical Standards And Conduct

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5.1K reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Economics of Money and Banking: Columbia University
  • Basic Statistics: University of Amsterdam
  • Build Wireframes and Low-Fidelity Prototypes: Google
  • UI / UX Design: California Institute of the Arts
  • Google Ads for Beginners: Coursera
  • Digital Marketing: University of Illinois Urbana-Champaign
  • Sustainable Innovation for Subsistence Marketplaces: University of Illinois Urbana-Champaign
  • Revisão Sistemática e Meta-análise: Universidade Estadual de Campinas
  • Oil & Gas Industry Operations and Markets : Duke University
  • Startup Calling: dall'idea all'impatto: Università Bocconi

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