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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    P

    PwC

    Problem Solving with Excel

    Skills you'll gain: Excel Formulas, Microsoft Excel, Data Cleansing, Spreadsheet Software, Data Validation, Data Analysis Software, Data Analysis, Statistical Analysis, Financial Analysis, Data Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5.5K reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Create Animated Social Media Posts using Canva

    Skills you'll gain: Canva (Software), Graphic and Visual Design, Graphic Design, Graphics Software, Graphical Tools, Animations, Content Creation, Social Media, Collaborative Software, Marketing

    4.4
    Rating, 4.4 out of 5 stars
    ·
    178 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Sales Excellence

    Skills you'll gain: Sales Territory Management, Sales Pipelines, Cold Calling, Regional Sales, Customer Retention, Sales Presentation, Sales Presentations, Sales Strategy, Lead Generation, B2B Sales, Inside Sales, Consultative Selling, Sales Prospecting, Microsoft Copilot, Email Automation, Generative AI, Customer Relationship Management (CRM) Software, ChatGPT, AI Personalization, Customer Engagement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    447 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    Edureka

    Automating Decision Workflows with AI

    Skills you'll gain: Responsible AI, AI Workflows, AI Enablement, Agentic systems, Automation, Business Process Automation, Real Time Data, MLOps (Machine Learning Operations), AI Personalization, IT Automation, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, No-Code Development, Cloud-Based Integration, Business Transformation, Cloud API, Python Programming, Data Analysis, Restful API, API Design

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    S

    SkillsBooster Academy

    Perplexity AI: A Comprehensive Guide to Generative AI

    Skills you'll gain: Prompt Engineering, AI Personalization, Content Creation, Campaign Management, Keyword Research, Marketing, Generative AI Agents, Email Marketing, Digital Marketing, Search Engine Optimization, Artificial Intelligence and Machine Learning (AI/ML), Business Marketing, Content Marketing, ChatGPT, Social Media Marketing, Business Process Automation, Automation, Market Trend, Business, Business Management

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SAS

    The Power of Machine Learning: Boost Business, Accumulate Clicks, Fight Fraud, and Deny Deadbeats

    Skills you'll gain: Predictive Modeling, Predictive Analytics, Data Preprocessing, Model Evaluation, Responsible AI, Data-Driven Decision-Making, Machine Learning, Applied Machine Learning, Business Ethics, Decision Tree Learning, Business Analytics, Artificial Intelligence, Technical Management, Data Science, Social Justice

    4.7
    Rating, 4.7 out of 5 stars
    ·
    149 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    C

    Coursera

    Master Java Build Tools for ML Projects

    Skills you'll gain: Build Tools, CI/CD, Software Development Tools, Java, Gradle, Apache Maven, MLOps (Machine Learning Operations), Package and Software Management, Dependency Analysis

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Fundamentals of Visualization & Design with Tableau

    Skills you'll gain: Data Visualization, Data Visualization Software, Tableau Software, Interactive Data Visualization, Data Presentation, Data Import/Export, Data Storytelling, Business Analytics, Data Science, Marketing Analytics

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Global Trends for Business and Society

    Skills you'll gain: Demography, Market Trend, Trend Analysis, International Relations, Socioeconomics, Global Marketing, Social Sciences, Systems Thinking, Cultural Diversity, Political Sciences, Financial Systems, Economics, Business Economics, Governance

    4.8
    Rating, 4.8 out of 5 stars
    ·
    922 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnQuest

    Advanced Techniques for Strategic Account Management

    Skills you'll gain: Account Management, Account Strategy, Cross Selling, Upselling, Cross-Functional Collaboration, Virtual Teams, Sales Strategy, Business Relationship Management, Customer Relationship Management, Stakeholder Management, Market Intelligence, Relationship Building, Customer Analysis, Business Solutions, AI Personalization, Data-Driven Decision-Making, Negotiation

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Q

    Queen Mary University of London

    Introduction to Market Research

    Skills you'll gain: Proposal Development, Market Research, Data Collection, Research Design, Research Reports, Research Methodologies, Surveys, Research, Market Analysis, Qualitative Research, Data Analysis, Business Reporting, Business Ethics

    4.5
    Rating, 4.5 out of 5 stars
    ·
    77 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Desarrollo de tu marca personal

    Skills you'll gain: Branding, Marketing Planning, Strategic Marketing, Brand Awareness, Brand Management, Social Media, Marketing, Social Media Marketing, Marketing Strategies, Persona Development, Professional Development, Professional Networking, Goal Setting, Content Creation, Value Propositions, Entrepreneurship, Innovation, Competitive Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    83 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Problem Solving with Excel : PwC
  • Create Animated Social Media Posts using Canva: Coursera
  • Sales Excellence: Coursera
  • Automating Decision Workflows with AI: Edureka
  • Perplexity AI: A Comprehensive Guide to Generative AI: SkillsBooster Academy
  • The Power of Machine Learning: Boost Business, Accumulate Clicks, Fight Fraud, and Deny Deadbeats: SAS
  • Master Java Build Tools for ML Projects: Coursera
  • Fundamentals of Visualization & Design with Tableau: University of Colorado Boulder
  • Global Trends for Business and Society: University of Pennsylvania
  • Advanced Techniques for Strategic Account Management: LearnQuest

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Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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