• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Statistical Modeling for Data Science Applications

    Skills you'll gain: Statistical Inference, Statistical Modeling, Statistical Hypothesis Testing, Regression Analysis, R Programming, Data Ethics, Research Design, Statistical Methods, Data Science, Data Analysis, Statistical Analysis, Data Modeling, Predictive Modeling, Mathematical Modeling, Probability & Statistics, Quantitative Research, Machine Learning, Model Evaluation, Logistic Regression, Feature Engineering

    Build toward a degree

    4.2
    Rating, 4.2 out of 5 stars
    ·
    54 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Toronto

    GIS Data Acquisition and Map Design

    Skills you'll gain: Geographic Information Systems, Geospatial Mapping, Data Mapping, Spatial Data Analysis, Data Visualization, Metadata Management, Quantitative Research, Spatial Analysis, Typography, Data Manipulation, Data Modeling, Design Elements And Principles, Data Import/Export

    4.9
    Rating, 4.9 out of 5 stars
    ·
    719 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Build a Professional Resume using Canva

    Skills you'll gain: Applicant Tracking Systems, Professional Development, Graphic Design, Keyword Research, Business Writing, Content Creation, Personal Development, Detail Oriented, Recruitment

    4.5
    Rating, 4.5 out of 5 stars
    ·
    910 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    H

    HRCI

    Compensation and Benefits

    Skills you'll gain: Compensation and Benefits, Compensation Management, Job Evaluation, Compensation Strategy, Compensation Analysis, Payroll, Payroll Processing, Benefits Administration, Human Resources, Human Resources Information System (HRIS), Record Keeping

    4.7
    Rating, 4.7 out of 5 stars
    ·
    444 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Michigan State University

    Developing An Entrepreneurial Mindset: First Step Towards Success

    Skills you'll gain: Entrepreneurship, Market Opportunities, Lean Methodologies, Open Mindset, Growth Mindedness, New Business Development, Creative Thinking, Business Development, Personal Development, Self-Awareness, Business Modeling, Overcoming Obstacles, Business, Risk Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    948 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    The University of Sydney

    Problem-Solving Skills for University Success

    Skills you'll gain: Creative Problem-Solving, Problem Solving, Creative Thinking, Brainstorming, Analytical Skills, Critical Thinking, Complex Problem Solving, Case Studies, Research, Communication

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.7K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Analysing: Numeric and digital literacies

    Skills you'll gain: Governance, Management Accounting, Budgeting, Marketing Analytics, Capital Budgeting, Financial Modeling, SAS (Software), Business Analytics, Financial Forecasting, Accounting, Financial Management, Customer Insights, Dashboard, Marketing Effectiveness, Corporate Finance, Digital Marketing, Business Valuation, Data-Driven Decision-Making, Financial Analysis, Data Visualization

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Glasgow

    MBA Essentials

    Skills you'll gain: Business Administration, Leadership Studies, Supply Chain, Marketing Strategies, Digital Transformation, Supply Chain Management, Marketing, Financial Data, Innovation, Corporate Sustainability, Accounting, Business Modeling, Change Management, Business Economics, Project Management, Business Strategies, Global Marketing, B2B Sales

    4.6
    Rating, 4.6 out of 5 stars
    ·
    244 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Animals and Society

    Skills you'll gain: Social Studies, Social Sciences, Sociology, Anthropology, Culture, Laboratory Research, Behavioral Health, Healthcare Ethics, Research, Media and Communications, Empathy & Emotional Intelligence, Ethical Standards And Conduct, Health Care, Cultural Diversity, Mental and Behavioral Health, Food and Beverage, Rehabilitation, Biology, Nutrition and Diet, Sports Medicine

    4.7
    Rating, 4.7 out of 5 stars
    ·
    209 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Successful Interviewing

    Skills you'll gain: Interviewing Skills, Concision, Public Speaking, Persuasive Communication, Cultural Responsiveness, Business Research, Non-Verbal Communication, Professionalism, Negotiation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    175 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    É

    École Polytechnique

    Comment rédiger et publier un article scientifique (Enseignement par projet)

    Skills you'll gain: Peer Review, Journals, Writing, Research, Science and Research, Research Methodologies, Editing, Proofreading, Document Management, Ethical Standards And Conduct, Qualitative Research

    4.5
    Rating, 4.5 out of 5 stars
    ·
    125 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    The State University of New York

    Job Success: Get Hired or Promoted in 3 Steps

    Skills you'll gain: Infographics, LinkedIn, Social Media, Professional Development, Professional Networking, Strategic Communication, Recruitment, Data Visualization, Branding

    4.5
    Rating, 4.5 out of 5 stars
    ·
    683 reviews

    Beginner · Course · 1 - 4 Weeks

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research methods and data analysis certificate
market research and analysis for tech industries
market research & business intelligence mastery
market research: analyze, forecast & apply
market research: analyze, apply & evaluate
market research essentials for marketing management
1…108109110…339

In summary, here are 10 of our most popular market research courses

  • Statistical Modeling for Data Science Applications: University of Colorado Boulder
  • GIS Data Acquisition and Map Design: University of Toronto
  • Build a Professional Resume using Canva: Coursera
  • Compensation and Benefits: HRCI
  • Developing An Entrepreneurial Mindset: First Step Towards Success : Michigan State University
  • Problem-Solving Skills for University Success: The University of Sydney
  • Analysing: Numeric and digital literacies: Macquarie University
  • MBA Essentials: University of Glasgow
  • Animals and Society: University of Colorado Boulder
  • Successful Interviewing: University of Maryland, College Park

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok